Monday, August 2, 2010
What is Audio Streaming? How Does it Work?
Many people have heard the term 'audio streaming' or 'streaming audio' tossed around without any explanation, and this causes them to ask: just what is audio streaming?
Audio streaming is a technology that allows audio files, such as music or voice-overs for websites, to begin playing on one or more devices while the data is still being transmitted from another device. Streaming can be seen in a handful of applications, but online radio and websites tend to be the dominant uses for the technology.
Websites often use streaming audio and/or video to grab the attention of viewers quickly and effectively. Surfers that load a website and need to wait more than a few seconds are less inclined to stay, even if the website is full of useful information. If the website launches audio almost immediately thanks to streaming audio technology, then there is a greatly increased chance that the viewer will focus on the website itself instead of typing in another address or switch tabs/tasks.
A different answer might be given if one were to ask a gear-head a question such as what is audio streaming and what does it mean? A gear-head might suggest that streaming audio files are just like any other files in that they are comprised of an incredibly long stream of zeros and ones. Those zeros and ones are interpreted as sounds by a computer or other device that knows what to do with them, but sounds can be a very fluid and dynamic thing. For example, a CD is a digital audio storage medium has all of its sounds and music stored on it, and yet it still needs to rotate for the player to access the sounds.
This in turn means that not all of the sounds belonging to a single audio file need to be loaded or received before they can be played. This is the very essence of streaming; audio is received as it is needed or faster, and then played at the correct speed. Audio data that has yet to play is generally 'buffered' in memory, which allows faster network connections to transfer data at rates that are higher or lower than that of the playback speed.
Wednesday, March 31, 2010
How to Capture Streaming Audio
by: Ross MacIver
Streaming audio is all over the web these days. There are live radio broadcasts, video and audio streams, and many music vendors use streaming audio as samples of their products. You can listen to the song, but unless you purchase it, it can’t be stored on your computer. Or can it? The simple answer is “Yes”! We’ll take a look at a few methods for recording streaming audio.
First of all, we should examine what streaming technology is and what it is used for. The traditional method of listening to music or watching videos on your computer was to download the entire file and play it from your hard drive. Streaming works in real time – you can view the video or listen to the music as it is being downloaded. The data arrives in a “stream” of bits from the server to your computer.
The obvious advantage of streaming is saving time – you can listen to the stream a few seconds after the download is started. Streamed audio and video can also be protected from copying by Digital Rights Management (DRM) technology. This is often done by commercial vendors of video and audio to control distribution of their content.
Even with DRM, however, all audio and video streams can be recorded. The simplest way to record streaming audio is to attach a recorder to the output jack of your soundcard. Any recording device – portable MP3 player, cassette deck, MiniDisc etc. can be used. The problem with this method is that you have to convert the digital stream into analog, and there will be some loss in sound quality.
If you wish to keep the audio stream in the digital domain, you need special software to capture it. Most audio capture software works by emulating a sound card. You feed the output of the emulated sound card to a file, and as the audio is streamed to your computer it is captured to file. Any kind of audio stream can be captured this way no matter whether it is played with Windows Media Player, Real Player, Quicktime, or any other audio streamer.
About the Author
Ross is an enthusiast audio professional take advantage of his knowledge about MP3, AAC,OGG, FLAC SHN and other compression
and capturing techniques
Streaming audio is all over the web these days. There are live radio broadcasts, video and audio streams, and many music vendors use streaming audio as samples of their products. You can listen to the song, but unless you purchase it, it can’t be stored on your computer. Or can it? The simple answer is “Yes”! We’ll take a look at a few methods for recording streaming audio.
First of all, we should examine what streaming technology is and what it is used for. The traditional method of listening to music or watching videos on your computer was to download the entire file and play it from your hard drive. Streaming works in real time – you can view the video or listen to the music as it is being downloaded. The data arrives in a “stream” of bits from the server to your computer.
The obvious advantage of streaming is saving time – you can listen to the stream a few seconds after the download is started. Streamed audio and video can also be protected from copying by Digital Rights Management (DRM) technology. This is often done by commercial vendors of video and audio to control distribution of their content.
Even with DRM, however, all audio and video streams can be recorded. The simplest way to record streaming audio is to attach a recorder to the output jack of your soundcard. Any recording device – portable MP3 player, cassette deck, MiniDisc etc. can be used. The problem with this method is that you have to convert the digital stream into analog, and there will be some loss in sound quality.
If you wish to keep the audio stream in the digital domain, you need special software to capture it. Most audio capture software works by emulating a sound card. You feed the output of the emulated sound card to a file, and as the audio is streamed to your computer it is captured to file. Any kind of audio stream can be captured this way no matter whether it is played with Windows Media Player, Real Player, Quicktime, or any other audio streamer.
About the Author
Ross is an enthusiast audio professional take advantage of his knowledge about MP3, AAC,OGG, FLAC SHN and other compression
and capturing techniques
Online Audio Interview with International Barrier Technology’s President Dr. Michael Huddy
Discussing their New Facility, Improved Efficiencies and Distribution Plans for Domestic and Global Expansion - New Milestones Lead to New Opportunities
POINT ROBERTS, Wash., June 7th, 2005 - www.HomebuilderStocks.com, a global investment research portal for the homebuilder industry is pleased to present an audio interview with Dr. Michael Huddy, the President and Director of International Barrier Technology Inc. (OTCBB: IBTGF), a manufacturer of proprietary fire resistant building materials, in which he discusses the Company’s new facility, improved distribution and plans for global expansion. As the Company nears completion of its 15,000 square foot expansion to their facility, significant improvements in the automation of their manufacturing process are anticipated. These improvements, according to Dr. Huddy, “will lead to considerable reductions in labor costs per square foot, reduce material costs because the application will be much more uniform, considerably improving the waste factor, and capacity will go up to three times current levels.”
As Dr. Huddy explains, in addition to growing their U.S. operations and building domestic opportunities, “Barrier’s strategy entails the completion of the production technology within the new plant, in addition to ensuring that they have protection in place in terms of patents as well as solid technology and supply agreements, which in turn can be used as a format and base to attract interest from other companies in licensing their innovative technology”
For Access to the Online Audio Interview in Full Click Here:
http://www.investorideas.com/Companies/IntlBarrier/audio/interview.asp
Featured Company: (HBS is compensated by IBH as disclosed in disclaimer.)
International Barrier Technology Inc. (IBTGF: OTCBB; IBH: TSXV) develops, manufactures, and markets proprietary fire resistant building materials branded as Blazeguard®. Barrier’s award-winning Blazeguard® wood panels use a patented, non-toxic, non-combustible coating with an extraordinary capability: it releases water in the heat of fire. The panels exceed “model” building code requirements in every targeted fire test and application, and are unique in combining properties that increase panel strength and minimize environmental and human impact. Blazeguard® provides Barrier’s customers a premium material choice meeting an increasingly challenging combination of requirements in residential and commercial building construction. Blazeguard® customers include four of the five top homebuilders! www.intlbarrier.com
For our list of companies participating in the Home Building industry included within our HomebuilderStocks.com portal, click here: http://www.homebuilderstocks.com/Companies/HomebuilderStocks/HomebuilderStockList.asp
Read the exclusive InvestorIdeas.com Feature “The Insiders Corner,” a weekly feature by well-known financial writer and author Michael Brush. http://investorideas.com/insiderscorner/
For more information contact:
Dawn Van Zant / Trevor Ruehs
Toll free: 800-665-0411
Email: dvanzant@investorideas.com, truehs@investorideas.com
Web Site: www.InvestorIdeas.com
Disclaimer: ECON Corporate Services Inc (ECON) is the owner of this domain www.HomebuilderStocks.com.
ECON is a privately owned corporate communications company specializing in: media relations, investor relations, and research on public companies and industry sectors, for the investment community. Nothing on our sites should be construed as an offer or solicitation to purchase or sell any specific products or securities. All investments involve risk. Past performance does not guarantee future results, therefore investigate before you invest! Although we attempt to research thoroughly, we offer no guarantees as to the accuracy of any information presented. We encourage all investors to use our sites only as a resource to further their own research. All information relating to featured companies is sourced from public documents and/ or the company and is not the opinion of ECON or its related web sites. The site is compensated by its "Featured Companies,” as outlined in our on-line disclaimer at www.InvestorIdeas.com/About/Disclaimer.asp. HomebuilderStocks.com/ECON is compensated by Featured Company IBH. (ECON is paid a fee of Eight thousand five hundred dollars per month, plus stock options of up to one hundred and ten thousand shares exercisable at eighty cents and currently has a remainder of twenty-five thousand dollars in options at twenty-five cents not exercised.) http://www.investorideas.com/About/News/Clientspecifics.asp
About the author:
Disclaimer: ECON Corporate Services Inc (ECON) is the owner of this domain www.HomebuilderStocks.com
ECON is a privately owned corporate communications company specializing in: media relations, investor relations, and research on public companies and industry sectors, for the investment community. Nothing on our sites should be construed as an offer or solicitation to purchase or sell any specific products or securities. All investments involve risk. Past performance does not guarantee future results, therefore investigate before you invest! Although we attempt to research thoroughly, we offer no guarantees as to the accuracy of any information presented. We encourage all investors to use our sites only as a resource to further their own research. All information relating to featured companies is sourced from public documents and/ or the company and is not the opinion of ECON or its related web sites. The site is compensated by its "Featured Companies,” as outlined in our on-line disclaimer at www.InvestorIdeas.com/About/Disclaimer.asp.
POINT ROBERTS, Wash., June 7th, 2005 - www.HomebuilderStocks.com, a global investment research portal for the homebuilder industry is pleased to present an audio interview with Dr. Michael Huddy, the President and Director of International Barrier Technology Inc. (OTCBB: IBTGF), a manufacturer of proprietary fire resistant building materials, in which he discusses the Company’s new facility, improved distribution and plans for global expansion. As the Company nears completion of its 15,000 square foot expansion to their facility, significant improvements in the automation of their manufacturing process are anticipated. These improvements, according to Dr. Huddy, “will lead to considerable reductions in labor costs per square foot, reduce material costs because the application will be much more uniform, considerably improving the waste factor, and capacity will go up to three times current levels.”
As Dr. Huddy explains, in addition to growing their U.S. operations and building domestic opportunities, “Barrier’s strategy entails the completion of the production technology within the new plant, in addition to ensuring that they have protection in place in terms of patents as well as solid technology and supply agreements, which in turn can be used as a format and base to attract interest from other companies in licensing their innovative technology”
For Access to the Online Audio Interview in Full Click Here:
http://www.investorideas.com/Companies/IntlBarrier/audio/interview.asp
Featured Company: (HBS is compensated by IBH as disclosed in disclaimer.)
International Barrier Technology Inc. (IBTGF: OTCBB; IBH: TSXV) develops, manufactures, and markets proprietary fire resistant building materials branded as Blazeguard®. Barrier’s award-winning Blazeguard® wood panels use a patented, non-toxic, non-combustible coating with an extraordinary capability: it releases water in the heat of fire. The panels exceed “model” building code requirements in every targeted fire test and application, and are unique in combining properties that increase panel strength and minimize environmental and human impact. Blazeguard® provides Barrier’s customers a premium material choice meeting an increasingly challenging combination of requirements in residential and commercial building construction. Blazeguard® customers include four of the five top homebuilders! www.intlbarrier.com
For our list of companies participating in the Home Building industry included within our HomebuilderStocks.com portal, click here: http://www.homebuilderstocks.com/Companies/HomebuilderStocks/HomebuilderStockList.asp
Read the exclusive InvestorIdeas.com Feature “The Insiders Corner,” a weekly feature by well-known financial writer and author Michael Brush. http://investorideas.com/insiderscorner/
For more information contact:
Dawn Van Zant / Trevor Ruehs
Toll free: 800-665-0411
Email: dvanzant@investorideas.com, truehs@investorideas.com
Web Site: www.InvestorIdeas.com
Disclaimer: ECON Corporate Services Inc (ECON) is the owner of this domain www.HomebuilderStocks.com.
ECON is a privately owned corporate communications company specializing in: media relations, investor relations, and research on public companies and industry sectors, for the investment community. Nothing on our sites should be construed as an offer or solicitation to purchase or sell any specific products or securities. All investments involve risk. Past performance does not guarantee future results, therefore investigate before you invest! Although we attempt to research thoroughly, we offer no guarantees as to the accuracy of any information presented. We encourage all investors to use our sites only as a resource to further their own research. All information relating to featured companies is sourced from public documents and/ or the company and is not the opinion of ECON or its related web sites. The site is compensated by its "Featured Companies,” as outlined in our on-line disclaimer at www.InvestorIdeas.com/About/Disclaimer.asp. HomebuilderStocks.com/ECON is compensated by Featured Company IBH. (ECON is paid a fee of Eight thousand five hundred dollars per month, plus stock options of up to one hundred and ten thousand shares exercisable at eighty cents and currently has a remainder of twenty-five thousand dollars in options at twenty-five cents not exercised.) http://www.investorideas.com/About/News/Clientspecifics.asp
About the author:
Disclaimer: ECON Corporate Services Inc (ECON) is the owner of this domain www.HomebuilderStocks.com
ECON is a privately owned corporate communications company specializing in: media relations, investor relations, and research on public companies and industry sectors, for the investment community. Nothing on our sites should be construed as an offer or solicitation to purchase or sell any specific products or securities. All investments involve risk. Past performance does not guarantee future results, therefore investigate before you invest! Although we attempt to research thoroughly, we offer no guarantees as to the accuracy of any information presented. We encourage all investors to use our sites only as a resource to further their own research. All information relating to featured companies is sourced from public documents and/ or the company and is not the opinion of ECON or its related web sites. The site is compensated by its "Featured Companies,” as outlined in our on-line disclaimer at www.InvestorIdeas.com/About/Disclaimer.asp.
Home Theater Audio Setup
by: Matthew Seigneur
Your home theater audio setup will depend on the space available to you, what kind of signal your receiver can carry, and the number of speakers you have. With proper setup, it doesn't matter if you have a simple stereo audio setup or a complex multi-speaker setup. Proper home theater audio setup will give you the most enjoyable experience.
The first step to proper home theater audio setup is if you have a tile, hardwood, or any other non-carpeted floor, to put down an area rug. Hard floors may look nice but they affect acoustics poorly.
The second step in home theater audio setup is to place your speakers. For a stereo setup, placement is simple - one on either side of the viewing area. For Dolby Digital 5.1 or Surround EX, however, you must take extra considerations into mind. Your center speaker should either be on top or below your display and facing your primary viewing position. The left and right front speakers should be on either side of the screen, preferably at ear level, at about a 45 degree angle from the center of the viewing position.
If the seating is meant for more than one person, all three of the front speakers should be placed in a straight line. Surround speakers should be placed slightly to the rear of and alongside the seating, a few feet above head level when sitting. If the surround speakers must be placed behind the seating, experiment with pointing the speakers at an angle so that the sound coming from them seems to 'surround' the viewer. If you have a subwoofer, place it wherever is most convenient, as it's placement is not critical to sound reproduction.
When you are using Dolby Digital 5.1 or Surround EX, it is necessary to continue your home theater audio setup by configuring your receiver. Unless you have tower speakers, all main speakers should be set to 'small'. Low frequency effects and bass should be set to subwoofer if you have one. DSP modes should be turned off. Read the user manual to find out how to change these settings and to double check any special requirements you receiver might have.
With proper home theater audio setup, you can have a truly enveloping aural experience.
... and don't forget to get your speaker stands at: http://www.home-theater-reviews.co.uk/design-setup/speaker-stands.shtml
Home Cinema Systems & Reviews available
at:
http://www.home-theater-reviews.co.uk/
ABOUT THE AUTHOR
http://www.home-theater-reviews.co.uk/ provides home cinema systems reviews and much more, see the full range at:
http://www.home-theater-reviews.co.uk/systems/
Your home theater audio setup will depend on the space available to you, what kind of signal your receiver can carry, and the number of speakers you have. With proper setup, it doesn't matter if you have a simple stereo audio setup or a complex multi-speaker setup. Proper home theater audio setup will give you the most enjoyable experience.
The first step to proper home theater audio setup is if you have a tile, hardwood, or any other non-carpeted floor, to put down an area rug. Hard floors may look nice but they affect acoustics poorly.
The second step in home theater audio setup is to place your speakers. For a stereo setup, placement is simple - one on either side of the viewing area. For Dolby Digital 5.1 or Surround EX, however, you must take extra considerations into mind. Your center speaker should either be on top or below your display and facing your primary viewing position. The left and right front speakers should be on either side of the screen, preferably at ear level, at about a 45 degree angle from the center of the viewing position.
If the seating is meant for more than one person, all three of the front speakers should be placed in a straight line. Surround speakers should be placed slightly to the rear of and alongside the seating, a few feet above head level when sitting. If the surround speakers must be placed behind the seating, experiment with pointing the speakers at an angle so that the sound coming from them seems to 'surround' the viewer. If you have a subwoofer, place it wherever is most convenient, as it's placement is not critical to sound reproduction.
When you are using Dolby Digital 5.1 or Surround EX, it is necessary to continue your home theater audio setup by configuring your receiver. Unless you have tower speakers, all main speakers should be set to 'small'. Low frequency effects and bass should be set to subwoofer if you have one. DSP modes should be turned off. Read the user manual to find out how to change these settings and to double check any special requirements you receiver might have.
With proper home theater audio setup, you can have a truly enveloping aural experience.
... and don't forget to get your speaker stands at: http://www.home-theater-reviews.co.uk/design-setup/speaker-stands.shtml
Home Cinema Systems & Reviews available
at:
http://www.home-theater-reviews.co.uk/
ABOUT THE AUTHOR
http://www.home-theater-reviews.co.uk/ provides home cinema systems reviews and much more, see the full range at:
http://www.home-theater-reviews.co.uk/systems/
Here's Exactly What Makes Web Audio So Powerful
by: Nick James
Have you ever tried to communicate with another person using just actions and sign language? It gets pretty frustrating, doesn't it? Especially when you know that if you could just SAY a few words, they'd get the picture, almost instantly.
Well, imagine if the website you've put up on show... could "speak". If it could sparkle with the spoken word. What do you think the effect could be?
You see, what the smart website marketers have realised, is that they need to move beyond just written words and striking graphics. They're looking to giving their website… a 'personality'.
BUT… in the cold hearted, faceless world of the internet, being able to reach the audience you want, with sincerity, warmth and with a 'face', doesn't come easily to most.
That is unless you happen to have the skilful knack of knowing what to write, when to write it and are able to string words together to help paint a strong emotional picture in readers minds for your product, service or idea.
Getting all the help we can via other means is crucial in giving us that slight edge.
There's possibly nothing more intimate, more convincing, more realistic for the reader, than to hear a 'voice' behind the website. What it adds, is satisfying helpings of…
LIFE and… CREDIBILITY!
Imagine being able to connect at regular intervals with your customers and clients! How do you think they'll feel when you're able to inform them that there's an exciting offer about to happen and you make sure the message reaches both their eyes, and their ears!
What about using this simple technology to help create a stampede of sales, an abundance of new subscribers, a fleet of qualified prospects, a herd of new referrals!
What about being able to tell your customers that you messed up on the last bit of information you gave them and that you're really sorry. Won't you be able to convey this message better using real live words, than by using written text?
Won't your sincerity, conviction and heartfelt emotion, reach them INSTANTLY, where it matters most… THEIR HEARTS!
Copyright 2004 Nick James
About The Author
Nick James is a UK based direct marketer and product developer. During the last 3 years Nick has sold in excess of £1 Million of products and sevices. Subscribe to his Free Tip Of The Week at: www.Nick-James.com New Product: www.FlashAudioWizard.com.
Have you ever tried to communicate with another person using just actions and sign language? It gets pretty frustrating, doesn't it? Especially when you know that if you could just SAY a few words, they'd get the picture, almost instantly.
Well, imagine if the website you've put up on show... could "speak". If it could sparkle with the spoken word. What do you think the effect could be?
You see, what the smart website marketers have realised, is that they need to move beyond just written words and striking graphics. They're looking to giving their website… a 'personality'.
BUT… in the cold hearted, faceless world of the internet, being able to reach the audience you want, with sincerity, warmth and with a 'face', doesn't come easily to most.
That is unless you happen to have the skilful knack of knowing what to write, when to write it and are able to string words together to help paint a strong emotional picture in readers minds for your product, service or idea.
Getting all the help we can via other means is crucial in giving us that slight edge.
There's possibly nothing more intimate, more convincing, more realistic for the reader, than to hear a 'voice' behind the website. What it adds, is satisfying helpings of…
LIFE and… CREDIBILITY!
Imagine being able to connect at regular intervals with your customers and clients! How do you think they'll feel when you're able to inform them that there's an exciting offer about to happen and you make sure the message reaches both their eyes, and their ears!
What about using this simple technology to help create a stampede of sales, an abundance of new subscribers, a fleet of qualified prospects, a herd of new referrals!
What about being able to tell your customers that you messed up on the last bit of information you gave them and that you're really sorry. Won't you be able to convey this message better using real live words, than by using written text?
Won't your sincerity, conviction and heartfelt emotion, reach them INSTANTLY, where it matters most… THEIR HEARTS!
Copyright 2004 Nick James
About The Author
Nick James is a UK based direct marketer and product developer. During the last 3 years Nick has sold in excess of £1 Million of products and sevices. Subscribe to his Free Tip Of The Week at: www.Nick-James.com New Product: www.FlashAudioWizard.com.
Here's Exactly What Makes Web Audio So Powerful
by: Nick James
Have you ever tried to communicate with another person using just actions and sign language? It gets pretty frustrating, doesn't it? Especially when you know that if you could just SAY a few words, they'd get the picture, almost instantly.
Well, imagine if the website you've put up on show... could "speak". If it could sparkle with the spoken word. What do you think the effect could be?
You see, what the smart website marketers have realised, is that they need to move beyond just written words and striking graphics. They're looking to giving their website… a 'personality'.
BUT… in the cold hearted, faceless world of the internet, being able to reach the audience you want, with sincerity, warmth and with a 'face', doesn't come easily to most.
That is unless you happen to have the skilful knack of knowing what to write, when to write it and are able to string words together to help paint a strong emotional picture in readers minds for your product, service or idea.
Getting all the help we can via other means is crucial in giving us that slight edge.
There's possibly nothing more intimate, more convincing, more realistic for the reader, than to hear a 'voice' behind the website. What it adds, is satisfying helpings of…
LIFE and… CREDIBILITY!
Imagine being able to connect at regular intervals with your customers and clients! How do you think they'll feel when you're able to inform them that there's an exciting offer about to happen and you make sure the message reaches both their eyes, and their ears!
What about using this simple technology to help create a stampede of sales, an abundance of new subscribers, a fleet of qualified prospects, a herd of new referrals!
What about being able to tell your customers that you messed up on the last bit of information you gave them and that you're really sorry. Won't you be able to convey this message better using real live words, than by using written text?
Won't your sincerity, conviction and heartfelt emotion, reach them INSTANTLY, where it matters most… THEIR HEARTS!
Copyright 2004 Nick James
Nick James is a UK based direct marketer and product developer. During the last 3 years Nick has sold in excess of £1 Million of products and sevices. Subscribe to his Free Tip Of The Week at: www.Nick-James.com New Product: www.FlashAudioWizard.com.
Have you ever tried to communicate with another person using just actions and sign language? It gets pretty frustrating, doesn't it? Especially when you know that if you could just SAY a few words, they'd get the picture, almost instantly.
Well, imagine if the website you've put up on show... could "speak". If it could sparkle with the spoken word. What do you think the effect could be?
You see, what the smart website marketers have realised, is that they need to move beyond just written words and striking graphics. They're looking to giving their website… a 'personality'.
BUT… in the cold hearted, faceless world of the internet, being able to reach the audience you want, with sincerity, warmth and with a 'face', doesn't come easily to most.
That is unless you happen to have the skilful knack of knowing what to write, when to write it and are able to string words together to help paint a strong emotional picture in readers minds for your product, service or idea.
Getting all the help we can via other means is crucial in giving us that slight edge.
There's possibly nothing more intimate, more convincing, more realistic for the reader, than to hear a 'voice' behind the website. What it adds, is satisfying helpings of…
LIFE and… CREDIBILITY!
Imagine being able to connect at regular intervals with your customers and clients! How do you think they'll feel when you're able to inform them that there's an exciting offer about to happen and you make sure the message reaches both their eyes, and their ears!
What about using this simple technology to help create a stampede of sales, an abundance of new subscribers, a fleet of qualified prospects, a herd of new referrals!
What about being able to tell your customers that you messed up on the last bit of information you gave them and that you're really sorry. Won't you be able to convey this message better using real live words, than by using written text?
Won't your sincerity, conviction and heartfelt emotion, reach them INSTANTLY, where it matters most… THEIR HEARTS!
Copyright 2004 Nick James
Nick James is a UK based direct marketer and product developer. During the last 3 years Nick has sold in excess of £1 Million of products and sevices. Subscribe to his Free Tip Of The Week at: www.Nick-James.com New Product: www.FlashAudioWizard.com.
Helping many people become wireless with audio visual
by: Tom
If you are chasing the latest and accurate opinion in relation to audio visual.
Sometimes when you're trying to find better information on audio visual, you'll find it's complex separating quality information from inexpert audio visual submissions and support so it's prudent to know ways of moderating the information presented to you.
Machine Dreams: Audience Response & Presentation Equipment
Featuring The Communicator, with built-in wireless microphone. This advanced audience response system increases interaction, learning, team building.
Here are several guidelines which we believe you should use when you are trying to find information about audio visual. You need to understand that the guidance we put forward is only appropriate to internet info about audio visual. We do not give you any assistance or guidance for conducting research offline.
ARS Technologies: Visual & Audience Response Equipment
Provides interactive audience response solutions using wireless response keypads during meetings, conventions, trade shows, and more.
A great hint to follow when you're presented with help and advice regarding a audio visual page is to ascertain who owns the site. This may divulge who is behind the site audio visual integrity The easiest way to reveal who owns the audio visual web site is to find the sites 'about' page.
Any reputable site providing information concerning audio visual, will almost always provide an 'about' or 'contact' page which will list the people behind the site. The details should tell you major points about the website owner's expertise. You can then decide for yourself about the site owner's knowledge and skill, to offer help regarding audio visual.
About the author:
hugh campbell is the webmaster for http://www.audio-visual-1st.info
If you are chasing the latest and accurate opinion in relation to audio visual.
Sometimes when you're trying to find better information on audio visual, you'll find it's complex separating quality information from inexpert audio visual submissions and support so it's prudent to know ways of moderating the information presented to you.
Machine Dreams: Audience Response & Presentation Equipment
Featuring The Communicator, with built-in wireless microphone. This advanced audience response system increases interaction, learning, team building.
Here are several guidelines which we believe you should use when you are trying to find information about audio visual. You need to understand that the guidance we put forward is only appropriate to internet info about audio visual. We do not give you any assistance or guidance for conducting research offline.
ARS Technologies: Visual & Audience Response Equipment
Provides interactive audience response solutions using wireless response keypads during meetings, conventions, trade shows, and more.
A great hint to follow when you're presented with help and advice regarding a audio visual page is to ascertain who owns the site. This may divulge who is behind the site audio visual integrity The easiest way to reveal who owns the audio visual web site is to find the sites 'about' page.
Any reputable site providing information concerning audio visual, will almost always provide an 'about' or 'contact' page which will list the people behind the site. The details should tell you major points about the website owner's expertise. You can then decide for yourself about the site owner's knowledge and skill, to offer help regarding audio visual.
About the author:
hugh campbell is the webmaster for http://www.audio-visual-1st.info
Headphones To Please Any Type of Audiophile
by: Erica Cuffsmith
There are many different types of headphones on the market today. This is in high contrast to the headphone market just a few decades ago, where your choices were either studio monitor headsets (the big, clunky type worn over the ears) or cheap portable units.
There have been many advances in headphone technology over the past few decades, and now the consumer has a plethora of different shapes, sizes, styles and technologies to choose from. "Ear buds", "Back phones", "Canal phones" and "electrostatic headphones" are just a few of the types offered in today�s high tech headphone market. In the article we will review the different types of headphones available today and touch on the features and benefits of the individual types.
For the home user, the main type of headphone that is purchased would fit in the "studio monitor" category. This style of headphone has been around for years and certain models have not changed in years. The studio monitor is the standard "over the ear" variety that are common in radio and music studios. They typically have a � inch plug (as opposed to the smaller 1/8 inch or mini plug). Vendors of this type of headphone include AKG, Sony, Sennheiser, Grado Labs and Fostex. They are available "closed" and "open" varieties. Audiophiles will typically tell you that the open variety sounds more robust and has a fuller soundstage, at the expense of sound leakage (people around you will be able to hear what you are listening to and vice versa) that is not as noticeable in closed variety �phones which provide a higher level of sonic isolation.
For the listener on the go, there are many varieties to choose from. Ear buds are a very popular type of headphone which are commonly included in the packaging when you purchase a new audio player. These bud type headphones slip into the outer ear and provide minimal isolation from the outside world. While there are a few exceptions, the majority of bud type headphones on the market are cheap and do not sound very good to the discerning ear.
If you like the small form factor of buds but want something with a little more oomph, you may wish to consider canal phones. Canal phones are much like buds, but actually fit inside the ear canal (buds never make it past the outer ear lobe). Because they actually fit inside the canal, canal phones provide a much better seal than ear buds which allows for a higher degree of sound isolation and bass response for the listener. Silicone or foam ear plug type tips allow for comfort and safety during prolonged use. Be prepared to shell out a little more cash for the better quality canal phones, as vendors such as Etymotic and Ultimate Ears have models which sell between $350-$1000 USD.
The last type of phone we will discuss is back phones. Back phones are very similar to the open, circum aural phones popularized in the 70s and 80s, with the notable exception of the headband�s placement which, instead of being over the head like the older variety, is behind the head, which results in a more comfortable fit for athletics or the listener on the go.
No matter what you are looking for, there are many different types of headphones out there to suit your needs. Have fun shopping and happy listening!
About the author:
Erica Cuffsmith is a headphone fanatic and webmaster of All Headphones, a top website for everything about headphones. For more details, please go to http://www.allheadphones.com
There are many different types of headphones on the market today. This is in high contrast to the headphone market just a few decades ago, where your choices were either studio monitor headsets (the big, clunky type worn over the ears) or cheap portable units.
There have been many advances in headphone technology over the past few decades, and now the consumer has a plethora of different shapes, sizes, styles and technologies to choose from. "Ear buds", "Back phones", "Canal phones" and "electrostatic headphones" are just a few of the types offered in today�s high tech headphone market. In the article we will review the different types of headphones available today and touch on the features and benefits of the individual types.
For the home user, the main type of headphone that is purchased would fit in the "studio monitor" category. This style of headphone has been around for years and certain models have not changed in years. The studio monitor is the standard "over the ear" variety that are common in radio and music studios. They typically have a � inch plug (as opposed to the smaller 1/8 inch or mini plug). Vendors of this type of headphone include AKG, Sony, Sennheiser, Grado Labs and Fostex. They are available "closed" and "open" varieties. Audiophiles will typically tell you that the open variety sounds more robust and has a fuller soundstage, at the expense of sound leakage (people around you will be able to hear what you are listening to and vice versa) that is not as noticeable in closed variety �phones which provide a higher level of sonic isolation.
For the listener on the go, there are many varieties to choose from. Ear buds are a very popular type of headphone which are commonly included in the packaging when you purchase a new audio player. These bud type headphones slip into the outer ear and provide minimal isolation from the outside world. While there are a few exceptions, the majority of bud type headphones on the market are cheap and do not sound very good to the discerning ear.
If you like the small form factor of buds but want something with a little more oomph, you may wish to consider canal phones. Canal phones are much like buds, but actually fit inside the ear canal (buds never make it past the outer ear lobe). Because they actually fit inside the canal, canal phones provide a much better seal than ear buds which allows for a higher degree of sound isolation and bass response for the listener. Silicone or foam ear plug type tips allow for comfort and safety during prolonged use. Be prepared to shell out a little more cash for the better quality canal phones, as vendors such as Etymotic and Ultimate Ears have models which sell between $350-$1000 USD.
The last type of phone we will discuss is back phones. Back phones are very similar to the open, circum aural phones popularized in the 70s and 80s, with the notable exception of the headband�s placement which, instead of being over the head like the older variety, is behind the head, which results in a more comfortable fit for athletics or the listener on the go.
No matter what you are looking for, there are many different types of headphones out there to suit your needs. Have fun shopping and happy listening!
About the author:
Erica Cuffsmith is a headphone fanatic and webmaster of All Headphones, a top website for everything about headphones. For more details, please go to http://www.allheadphones.com
Guide to DVD Audio
by: Kenny Hemphill
DVD Audio is a music format that is designed to offer improved audio performance over CD. The new audio format can be used to provide listeners with Advanced Resolution stereo and/or multi-channel (up to a maximum of six channels) music. In order to play back DVD Audio discs, players have to be specially designed to support the format. So far, consumer electronics manufacturers have announced a range of DVD Audio players, including home decks, portable players and devies for cars.
DVD Audio has a sampling rate of up to 192kHz compared to a maximum of 44.1kHz for CD. It also supports resolutions of up to 24 bits, compared to 16bits on CD.
The idea behind DVD Audio is that it alllows peoducesr to give listeners a playback experience that is much more faithful to the original master recording that has been possible previously.
DVD Audio discs have a much higher capacity than CDs. This extra space can be used to provide audio at the highest possible quality or for longer recordings, or to provide additional material, such as infromation on the artist, photos and even video, all of which can be displaye don a television screen. Alternatively, DVD Audio discs currently on the market from the likes of the Warner group of labels have the audio content in both DVD Audio format and as Dolby Digital surround so that they can be played back on regular DVD players.
DVD Audio discs are navigable in the same way as DVD Video when polayed back on a player connected to a TV set. Users can select the required track from an on-screen menu and with an internet connection, can click on links to go to websites.
These dual format discs are a good way to kick-start the market while DVD Audio players are still relativley rare. The market will also be helped by combined DVD Video and Audio players.
About the author:
Kenny Hemphill is the editor and publisher of Master DVD (http://www.masterdvd.com), a website which provides information, articles, and tutorials on issues and products related to recordable DVD.
DVD Audio is a music format that is designed to offer improved audio performance over CD. The new audio format can be used to provide listeners with Advanced Resolution stereo and/or multi-channel (up to a maximum of six channels) music. In order to play back DVD Audio discs, players have to be specially designed to support the format. So far, consumer electronics manufacturers have announced a range of DVD Audio players, including home decks, portable players and devies for cars.
DVD Audio has a sampling rate of up to 192kHz compared to a maximum of 44.1kHz for CD. It also supports resolutions of up to 24 bits, compared to 16bits on CD.
The idea behind DVD Audio is that it alllows peoducesr to give listeners a playback experience that is much more faithful to the original master recording that has been possible previously.
DVD Audio discs have a much higher capacity than CDs. This extra space can be used to provide audio at the highest possible quality or for longer recordings, or to provide additional material, such as infromation on the artist, photos and even video, all of which can be displaye don a television screen. Alternatively, DVD Audio discs currently on the market from the likes of the Warner group of labels have the audio content in both DVD Audio format and as Dolby Digital surround so that they can be played back on regular DVD players.
DVD Audio discs are navigable in the same way as DVD Video when polayed back on a player connected to a TV set. Users can select the required track from an on-screen menu and with an internet connection, can click on links to go to websites.
These dual format discs are a good way to kick-start the market while DVD Audio players are still relativley rare. The market will also be helped by combined DVD Video and Audio players.
About the author:
Kenny Hemphill is the editor and publisher of Master DVD (http://www.masterdvd.com), a website which provides information, articles, and tutorials on issues and products related to recordable DVD.
Great Audio Gift Ideas -- Big Sound, Small Price Tags
by: ARA
(ARA) – It’s that time of year again. Time to go shopping for holiday gifts, and this year, the Consumer Electronics Association (CEA) expects an estimated 78-percent of Americans to purchase electronics.
Kate Connors, resident audio expert at Cambridge SoundWorks, believes audio products are going to be big this year. “Prices are coming down and there are a lot of affordable gifts worth considering,” says Connors. Among them, speakers that can transform the PC or MP3 player into a full blown music system, high performance table radios that perform like stereo systems, and outdoor speakers.
“Why skimp out on good sound when you’re at the PC or listening to a CD or MP3 player,” says Connors. “If you want better quality sound than a Boombox, but don’t want to deal with running wires, so a multimedia speaker systems is the way to go.” These speaker systems can be connected to anything with a headphone jack -- like a portable CD player or MP3 player -- and can run on a rechargeable 12-volt battery. The result is a portable, versatile high performance sound system that can be placed anywhere -- and is small enough to take along on trips. Such systems now retail for under $100.
* Consider a high end table radio in place of a stereo system
Another popular gift idea this year: a high-end table radio, like the SoundWorks Radio CD. “They allow you to put together a great sound system without breaking the bank,” says Connors. Unlike other high-end table radios, this new radio is outfitted with three speakers, including a powered subwoofer. The result is a sound system that offers rich, natural, room-filling sound -- a feature normally associated with larger stereo systems. They are great for adding music to the kitchen, living room or den. “Think of the SoundWorks Radio CD as a full featured stereo system in the form of a small, stylish table radio,” says Connors.
It features a front loading CD slot (based on the design of high-end car CD players), which plays standard CDs as well as MP3 files on CD-ROM. Radio Data Service (RDS) capability is also featured, so users can see the name of the station and even the current song’s title and artist scrolling across the display. The SoundWorks Radio CD has a multi-language display, and an easy to use JOG button to change radio functions, as well as an FM stereo tuner that can store sixteen FM station presets, and an AM tuner with eight preset buttons. Front and rear auxiliary inputs for additional CD or MP3 players are provided, along with dual alarms that wake to tone or music, as well as an ultra-compact remote control.
* Outdoor Speakers are a Unique Audio Gift Alternative
“If someone already has a decent stereo inside, why not purchase them a pair of outdoor speakers so they can have a great audio system outside,” say Connors. “Outdoor speakers are one of the most popular gift items for the holidays. The beauty of this type of speaker is that they can be tucked under the eaves and angled towards the deck or patio for natural, accurate, wide-range sound.” And, since they are weather-resistant, they can be left out and won’t be damaged by the elements. A good pair of outdoor speakers starts at $200.
For more information on great audio gift ideas, visit Cambridge SoundWorks at www.cambridgesoundworks.com or call (800) FOR-HIFI to speak with an audio expert.
Courtesy of ARA Content
About the author:
Courtesy of ARA Content
(ARA) – It’s that time of year again. Time to go shopping for holiday gifts, and this year, the Consumer Electronics Association (CEA) expects an estimated 78-percent of Americans to purchase electronics.
Kate Connors, resident audio expert at Cambridge SoundWorks, believes audio products are going to be big this year. “Prices are coming down and there are a lot of affordable gifts worth considering,” says Connors. Among them, speakers that can transform the PC or MP3 player into a full blown music system, high performance table radios that perform like stereo systems, and outdoor speakers.
“Why skimp out on good sound when you’re at the PC or listening to a CD or MP3 player,” says Connors. “If you want better quality sound than a Boombox, but don’t want to deal with running wires, so a multimedia speaker systems is the way to go.” These speaker systems can be connected to anything with a headphone jack -- like a portable CD player or MP3 player -- and can run on a rechargeable 12-volt battery. The result is a portable, versatile high performance sound system that can be placed anywhere -- and is small enough to take along on trips. Such systems now retail for under $100.
* Consider a high end table radio in place of a stereo system
Another popular gift idea this year: a high-end table radio, like the SoundWorks Radio CD. “They allow you to put together a great sound system without breaking the bank,” says Connors. Unlike other high-end table radios, this new radio is outfitted with three speakers, including a powered subwoofer. The result is a sound system that offers rich, natural, room-filling sound -- a feature normally associated with larger stereo systems. They are great for adding music to the kitchen, living room or den. “Think of the SoundWorks Radio CD as a full featured stereo system in the form of a small, stylish table radio,” says Connors.
It features a front loading CD slot (based on the design of high-end car CD players), which plays standard CDs as well as MP3 files on CD-ROM. Radio Data Service (RDS) capability is also featured, so users can see the name of the station and even the current song’s title and artist scrolling across the display. The SoundWorks Radio CD has a multi-language display, and an easy to use JOG button to change radio functions, as well as an FM stereo tuner that can store sixteen FM station presets, and an AM tuner with eight preset buttons. Front and rear auxiliary inputs for additional CD or MP3 players are provided, along with dual alarms that wake to tone or music, as well as an ultra-compact remote control.
* Outdoor Speakers are a Unique Audio Gift Alternative
“If someone already has a decent stereo inside, why not purchase them a pair of outdoor speakers so they can have a great audio system outside,” say Connors. “Outdoor speakers are one of the most popular gift items for the holidays. The beauty of this type of speaker is that they can be tucked under the eaves and angled towards the deck or patio for natural, accurate, wide-range sound.” And, since they are weather-resistant, they can be left out and won’t be damaged by the elements. A good pair of outdoor speakers starts at $200.
For more information on great audio gift ideas, visit Cambridge SoundWorks at www.cambridgesoundworks.com or call (800) FOR-HIFI to speak with an audio expert.
Courtesy of ARA Content
About the author:
Courtesy of ARA Content
FireSafetyResearch.com features an exclusive audio interview
by: dawn van zant
News Release
Oct 06, 2004
FireSafetyResearch.com features an exclusive audio interview with the CEO of a fire-resistant building materials company as part of Fire Prevention Week.
Mike Huddy, CEO of International Barrier Technology (IBTGF: OTCBB; IBH: TSXV) Discusses Blazeguard®
POINT ROBERTS, Wash., Oct 06 2004 - www.HomebuilderStocks.com and www.FireSafetyResearch.com feature an exclusive audio interview with CEO Mike Huddy of International Barrier Technology Inc. (IBTGF: OTCBB; IBH: TSXV), a company in the fire resistant building materials sector. The interview gives listeners a perspective on the company’s history, product development, product attributes and expansion plans.
To listen to the audio interview click here: http://www.investorideas.com/Companies/IntlBarrier/mikehuddyintevi.mp3
International Barrier recently reported sales volume for the period of July - August, 2004 of 800,700 sq.ft., a 175% increase over the same period the previous year! Sales revenue was $682,700 (US), a $431,500 gain from lasts summer’s total.
“Americans underestimate their risk of fire. Fire Prevention Week survey finds 3,925 died in fires in 2003 – many more than in all natural disasters combined.” http://www.nfpa.org/PressRoom/NewsReleases/FPWsurvey/fpwsurvey.asp
NFPA's Fire Prevention Week Pages: http://www.nfpa.org/FPW/index.asp?cookie%5Ftest=1
FireSafetyResearch.com and HomebuilderStocks.com feature research resources, news, articles, and a list of public companies in the sector. The site does not make stock recommendations, but offers a unique free information portal for investors to obtain news, articles, and recent research.
Featured Company:
International Barrier Technology Inc. (“Barrier”) (IBTGF: OTCBB; IBH: TSXV) develops, manufactures, and markets proprietary fire resistant building materials. Its patented, non-combustible, non-toxic Pyrotite formulation has an extraordinary capability: it releases water when exposed to the heat of fire. Barrier’s award-winning Blazeguard® wood panels exceeded International Building Code requirements in every targeted fire test and application, and uniquely combine properties that increase panel strength and minimize environmental and human impact. www.intlbarrier.com
ECON Investor Relations Inc., (ECON Corporate Services), owns the domain www.FireSafetyResearch.com and the main domain www.InvestorIdeas.com. ECON specialize in IR, PR and industry research in specific industry sectors.
Disclaimer: www.InvestorIdeas.com/About/Disclaimer.asp
www.FireSafetyResearch.com: ECON is compensated by Featured Company IBH – Eight thousand dollars per month, plus stock options of up to one hundred and ten thousand shares exercisable at eighty cents and currently has a remainder of twenty-five thousand dollars in options at twenty-five cents not exercised. Featured Company on FireSafetyResearch.com and www.HomebuilderStocks.com
For more information contact:
Dawn Van Zant / Trevor Ruehs
Toll free: 800-665-0411
Email: dvanzant@investorideas.com or truehs@investorideas.com
About the author:
FireSafetyResearch.com and HomebuilderStocks.com feature research resources, news, articles, and a list of public companies in the sector. The site does not make stock recommendations, but offers a unique free information portal for investors to obtain news, articles, and recent research.
News Release
Oct 06, 2004
FireSafetyResearch.com features an exclusive audio interview with the CEO of a fire-resistant building materials company as part of Fire Prevention Week.
Mike Huddy, CEO of International Barrier Technology (IBTGF: OTCBB; IBH: TSXV) Discusses Blazeguard®
POINT ROBERTS, Wash., Oct 06 2004 - www.HomebuilderStocks.com and www.FireSafetyResearch.com feature an exclusive audio interview with CEO Mike Huddy of International Barrier Technology Inc. (IBTGF: OTCBB; IBH: TSXV), a company in the fire resistant building materials sector. The interview gives listeners a perspective on the company’s history, product development, product attributes and expansion plans.
To listen to the audio interview click here: http://www.investorideas.com/Companies/IntlBarrier/mikehuddyintevi.mp3
International Barrier recently reported sales volume for the period of July - August, 2004 of 800,700 sq.ft., a 175% increase over the same period the previous year! Sales revenue was $682,700 (US), a $431,500 gain from lasts summer’s total.
“Americans underestimate their risk of fire. Fire Prevention Week survey finds 3,925 died in fires in 2003 – many more than in all natural disasters combined.” http://www.nfpa.org/PressRoom/NewsReleases/FPWsurvey/fpwsurvey.asp
NFPA's Fire Prevention Week Pages: http://www.nfpa.org/FPW/index.asp?cookie%5Ftest=1
FireSafetyResearch.com and HomebuilderStocks.com feature research resources, news, articles, and a list of public companies in the sector. The site does not make stock recommendations, but offers a unique free information portal for investors to obtain news, articles, and recent research.
Featured Company:
International Barrier Technology Inc. (“Barrier”) (IBTGF: OTCBB; IBH: TSXV) develops, manufactures, and markets proprietary fire resistant building materials. Its patented, non-combustible, non-toxic Pyrotite formulation has an extraordinary capability: it releases water when exposed to the heat of fire. Barrier’s award-winning Blazeguard® wood panels exceeded International Building Code requirements in every targeted fire test and application, and uniquely combine properties that increase panel strength and minimize environmental and human impact. www.intlbarrier.com
ECON Investor Relations Inc., (ECON Corporate Services), owns the domain www.FireSafetyResearch.com and the main domain www.InvestorIdeas.com. ECON specialize in IR, PR and industry research in specific industry sectors.
Disclaimer: www.InvestorIdeas.com/About/Disclaimer.asp
www.FireSafetyResearch.com: ECON is compensated by Featured Company IBH – Eight thousand dollars per month, plus stock options of up to one hundred and ten thousand shares exercisable at eighty cents and currently has a remainder of twenty-five thousand dollars in options at twenty-five cents not exercised. Featured Company on FireSafetyResearch.com and www.HomebuilderStocks.com
For more information contact:
Dawn Van Zant / Trevor Ruehs
Toll free: 800-665-0411
Email: dvanzant@investorideas.com or truehs@investorideas.com
About the author:
FireSafetyResearch.com and HomebuilderStocks.com feature research resources, news, articles, and a list of public companies in the sector. The site does not make stock recommendations, but offers a unique free information portal for investors to obtain news, articles, and recent research.
Friday, March 19, 2010
Eight Reasons Why You Must Add Audio To Your Website
by: Tracey Meagher
NUMBER 1 : INTERNET USERS REMEMBER WHAT THEY HEAR
Did you know that Internet users remember only 20% of what they read while remembering an amazing 70% of what they hear? Audio on your website will help your message stay with fresh your visitors for longer.
NUMBER 2 : AUDIO INCREASES SUBSCRIPTION RATES
Using audio to convey a personal message to entice visitors to subscribe to your newsletter will result in up to 400% more subscribers than using traditional subscription marketing methods.
NUMBER 3 : AUDIO WILL KEEP VISITORS ON YOUR SITE FOR LONGER
Using audio on your website helps to keep visitors on your site for longer. The longer visitors stay the more informed they are about your product and services and the more likely they are to purchase your product or service.
NUMBER 4 : AUDIO ADDS CREDIBILITY TO YOUR WEBSITE
Adding your own voice to your website helps prospects identify with you personally, warming them to your products and services in a way that cannot be achieved by any other existing marketing technique and converting more prospects to purchaseers.
NUMBER 5 : AUDIO PUTS YOU MILES AHEAD OF YOUR COMPETITORS
While your competitors still hang around in the dark ages of Internet marketing, placing audio on your website gives you an enormous competitive advantage. Visitors will trust you more than your competitors and trust is the number one vital ingredient for making visitors part with plastic.
NUMBER 6 : AUDIO EHANCES EMAIL AND NEWSLETTER COMMUNICATIONS
Used in emails and ezines, audio allows you to communicate personally with your clients and subscribers, creating rapport and warming your market in a way not possible with text and graphics.
NUMBER 7 : AUDIO IS CHEAP
Basic streaming audio buttons can be put on your website for as little as $19.95. Even the most advanced solutions cost aroundr the $97 mark! Considering the uumph these little audio buttons give your site, a once off payment of 97 bucks is not a lot to part with!
NUMBER 8 : AUDIO IS SIMPLE TO USE
You don't have to be a techie geek to put audio on your website. Most of the solutions out there require no html or flash know how at all. They are designed to be user friendly so even the technophobe should have no problem getting the job done quickly and easily!
About The Author
Tracey Meagher is the founder of QuickandEasy Audio, a website that reviews all the latest resources and tools available for adding audio to your website. Visit www.quickandeasyaudio.com to receive free audio resources that will help you add audio to your website in less than 60 minutes!
This article may be reproduced in its entirety only if unaltered and the resource box is included.
NUMBER 1 : INTERNET USERS REMEMBER WHAT THEY HEAR
Did you know that Internet users remember only 20% of what they read while remembering an amazing 70% of what they hear? Audio on your website will help your message stay with fresh your visitors for longer.
NUMBER 2 : AUDIO INCREASES SUBSCRIPTION RATES
Using audio to convey a personal message to entice visitors to subscribe to your newsletter will result in up to 400% more subscribers than using traditional subscription marketing methods.
NUMBER 3 : AUDIO WILL KEEP VISITORS ON YOUR SITE FOR LONGER
Using audio on your website helps to keep visitors on your site for longer. The longer visitors stay the more informed they are about your product and services and the more likely they are to purchase your product or service.
NUMBER 4 : AUDIO ADDS CREDIBILITY TO YOUR WEBSITE
Adding your own voice to your website helps prospects identify with you personally, warming them to your products and services in a way that cannot be achieved by any other existing marketing technique and converting more prospects to purchaseers.
NUMBER 5 : AUDIO PUTS YOU MILES AHEAD OF YOUR COMPETITORS
While your competitors still hang around in the dark ages of Internet marketing, placing audio on your website gives you an enormous competitive advantage. Visitors will trust you more than your competitors and trust is the number one vital ingredient for making visitors part with plastic.
NUMBER 6 : AUDIO EHANCES EMAIL AND NEWSLETTER COMMUNICATIONS
Used in emails and ezines, audio allows you to communicate personally with your clients and subscribers, creating rapport and warming your market in a way not possible with text and graphics.
NUMBER 7 : AUDIO IS CHEAP
Basic streaming audio buttons can be put on your website for as little as $19.95. Even the most advanced solutions cost aroundr the $97 mark! Considering the uumph these little audio buttons give your site, a once off payment of 97 bucks is not a lot to part with!
NUMBER 8 : AUDIO IS SIMPLE TO USE
You don't have to be a techie geek to put audio on your website. Most of the solutions out there require no html or flash know how at all. They are designed to be user friendly so even the technophobe should have no problem getting the job done quickly and easily!
About The Author
Tracey Meagher is the founder of QuickandEasy Audio, a website that reviews all the latest resources and tools available for adding audio to your website. Visit www.quickandeasyaudio.com to receive free audio resources that will help you add audio to your website in less than 60 minutes!
This article may be reproduced in its entirety only if unaltered and the resource box is included.
Don't Use Web Audio The Wrong Way
by: Nick James
Have you ever wrestled with a set of instructions, but then got so frustrated with it all that you threw them aside in a fluster and tried to figure out how to do it… yourself?
Resulting in…Making a great big mess of it all?
Similarly, if you really want to use Web Audio the right way, the way that WORKS, then you need to know what DOESN'T work.
Here's what many people do, pretty systematically… to hinder their marketing and audio responses:
1. Speaking into the microphone without a care for what they're saying, how they're saying it and, without any regard to who's listening! That's pretty scary. Mumbling along without paying any attention to the small details. It's what could sink the hopes of many… FAST!
SIMPLE SOLUTION - Write out a little script. Then, rehearse it. After that, record it several times. Finally, choose the best of the lot and use it. See, I told you it was pretty simple.
2. Some feel that hiring a 'PROFESSIONAL' or 'DJ', to record the voice audio, is the way to go. Now, for some, that may seem a reasonable way out, but what's likely to happen is that the websites' PERSONALITY loses its authenticity. Somehow, most of us can detect when things seem out of sync. When things seem a little too… SLICK!
SIMPLE SOLUTION - If you really want to get someone else to do the voice audio for you, then make sure they've got a warm, natural personality that shines through in their voice. It'll win people over.
3. Sending the recorded audio message to your website, and then… FORGETTING ABOUT IT! Have you ever dialled a phone number, got an answer machine message that was either way out of date or just plain irrelevant? What an unprofessional image to portray. Well, that's why NOT attending to what's on your messages, could cripple you more than you'd know!
SIMPLE SOLUTION - Keep your audio updated! I'm not saying that you have to micro-manage it and change it every other day. But, keeping your messages fresh, alive and full of valuable, useful and usable information that addresses the needs of your audience… is what'll keep them loyal, attentive and eager to receive your future messages!
4. Leaving your audience mentally floating, not knowing what to do next. Have you ever experienced a scenario similar to this one: Whilst waiting on a train platform, an announcement is made to the waiting passengers as follows,
"due to a fault on the line, please expect further delays".
I'm in no doubt at all that this announcement would have left the passengers feeling concerned, confused and wondering what to do next. What the announcer should have taken the time to add is as follows,
"as we have not received any information from our control centre indicating the expected length of delay, you may like to consider hopping on bus number 19, leaving the bus stop adjacent to the station entrance in 7 minutes time. Otherwise, please continue to listen for further announcements, which we will endeavour to make every five minutes. Please also accept our sincere apologies for the delay and any inconvenience this may have caused you".
SIMPLE SOLUTION: People are silently begging to be told what to do next. If you can lead them to a specific outcome, they'll be putty in your hands! Whether it's instructions to go to a specific toll free number to get more information, or something they have to activate, like a membership number, whatever it is… tell them PRECISELY how to do it.
Web Audio, used correctly, will have a dramatic impact on the way in which your customers respond to you. They'll be so 'stuck' on your website and addicted to your audio messages, that you'll soon be sending out birthday cards to them!
FLASH AUDIO WIZARD has a simple in-built technology that'll give you the website personality you've always dreamed of. It's simple to use. It's easy to get started. Why not get your website 'speaking', today? Just visit www.FlashAudioWizard.com
Copyright 2004 Nick James
About The Author
Nick James is a UK based direct marketer and product developer. During the last 3 years Nick has sold in excess of ?1 Million of products and services. Subscribe to his Free Tip Of The Week at: www.Nick-James.com New Product: www.FlashAudioWizard.com.
Have you ever wrestled with a set of instructions, but then got so frustrated with it all that you threw them aside in a fluster and tried to figure out how to do it… yourself?
Resulting in…Making a great big mess of it all?
Similarly, if you really want to use Web Audio the right way, the way that WORKS, then you need to know what DOESN'T work.
Here's what many people do, pretty systematically… to hinder their marketing and audio responses:
1. Speaking into the microphone without a care for what they're saying, how they're saying it and, without any regard to who's listening! That's pretty scary. Mumbling along without paying any attention to the small details. It's what could sink the hopes of many… FAST!
SIMPLE SOLUTION - Write out a little script. Then, rehearse it. After that, record it several times. Finally, choose the best of the lot and use it. See, I told you it was pretty simple.
2. Some feel that hiring a 'PROFESSIONAL' or 'DJ', to record the voice audio, is the way to go. Now, for some, that may seem a reasonable way out, but what's likely to happen is that the websites' PERSONALITY loses its authenticity. Somehow, most of us can detect when things seem out of sync. When things seem a little too… SLICK!
SIMPLE SOLUTION - If you really want to get someone else to do the voice audio for you, then make sure they've got a warm, natural personality that shines through in their voice. It'll win people over.
3. Sending the recorded audio message to your website, and then… FORGETTING ABOUT IT! Have you ever dialled a phone number, got an answer machine message that was either way out of date or just plain irrelevant? What an unprofessional image to portray. Well, that's why NOT attending to what's on your messages, could cripple you more than you'd know!
SIMPLE SOLUTION - Keep your audio updated! I'm not saying that you have to micro-manage it and change it every other day. But, keeping your messages fresh, alive and full of valuable, useful and usable information that addresses the needs of your audience… is what'll keep them loyal, attentive and eager to receive your future messages!
4. Leaving your audience mentally floating, not knowing what to do next. Have you ever experienced a scenario similar to this one: Whilst waiting on a train platform, an announcement is made to the waiting passengers as follows,
"due to a fault on the line, please expect further delays".
I'm in no doubt at all that this announcement would have left the passengers feeling concerned, confused and wondering what to do next. What the announcer should have taken the time to add is as follows,
"as we have not received any information from our control centre indicating the expected length of delay, you may like to consider hopping on bus number 19, leaving the bus stop adjacent to the station entrance in 7 minutes time. Otherwise, please continue to listen for further announcements, which we will endeavour to make every five minutes. Please also accept our sincere apologies for the delay and any inconvenience this may have caused you".
SIMPLE SOLUTION: People are silently begging to be told what to do next. If you can lead them to a specific outcome, they'll be putty in your hands! Whether it's instructions to go to a specific toll free number to get more information, or something they have to activate, like a membership number, whatever it is… tell them PRECISELY how to do it.
Web Audio, used correctly, will have a dramatic impact on the way in which your customers respond to you. They'll be so 'stuck' on your website and addicted to your audio messages, that you'll soon be sending out birthday cards to them!
FLASH AUDIO WIZARD has a simple in-built technology that'll give you the website personality you've always dreamed of. It's simple to use. It's easy to get started. Why not get your website 'speaking', today? Just visit www.FlashAudioWizard.com
Copyright 2004 Nick James
About The Author
Nick James is a UK based direct marketer and product developer. During the last 3 years Nick has sold in excess of ?1 Million of products and services. Subscribe to his Free Tip Of The Week at: www.Nick-James.com New Product: www.FlashAudioWizard.com.
Don't Use Web Audio The Wrong Way
by: Nick James
Have you ever wrestled with a set of instructions, but then got so frustrated with it all that you threw them aside in a fluster and tried to figure out how to do it… yourself?
Resulting in…Making a great big mess of it all?
Similarly, if you really want to use Web Audio the right way, the way that WORKS, then you need to know what DOESN'T work.
Here's what many people do, pretty systematically… to hinder their marketing and audio responses:
1. Speaking into the microphone without a care for what they're saying, how they're saying it and, without any regard to who's listening! That's pretty scary. Mumbling along without paying any attention to the small details. It's what could sink the hopes of many… FAST!
SIMPLE SOLUTION - Write out a little script. Then, rehearse it. After that, record it several times. Finally, choose the best of the lot and use it. See, I told you it was pretty simple.
2. Some feel that hiring a 'PROFESSIONAL' or 'DJ', to record the voice audio, is the way to go. Now, for some, that may seem a reasonable way out, but what's likely to happen is that the websites' PERSONALITY loses its authenticity. Somehow, most of us can detect when things seem out of sync. When things seem a little too… SLICK!
SIMPLE SOLUTION - If you really want to get someone else to do the voice audio for you, then make sure they've got a warm, natural personality that shines through in their voice. It'll win people over.
3. Sending the recorded audio message to your website, and then… FORGETTING ABOUT IT! Have you ever dialled a phone number, got an answer machine message that was either way out of date or just plain irrelevant? What an unprofessional image to portray. Well, that's why NOT attending to what's on your messages, could cripple you more than you'd know!
SIMPLE SOLUTION - Keep your audio updated! I'm not saying that you have to micro-manage it and change it every other day. But, keeping your messages fresh, alive and full of valuable, useful and usable information that addresses the needs of your audience… is what'll keep them loyal, attentive and eager to receive your future messages!
4. Leaving your audience mentally floating, not knowing what to do next. Have you ever experienced a scenario similar to this one: Whilst waiting on a train platform, an announcement is made to the waiting passengers as follows,
"due to a fault on the line, please expect further delays".
I'm in no doubt at all that this announcement would have left the passengers feeling concerned, confused and wondering what to do next. What the announcer should have taken the time to add is as follows,
"as we have not received any information from our control centre indicating the expected length of delay, you may like to consider hopping on bus number 19, leaving the bus stop adjacent to the station entrance in 7 minutes time. Otherwise, please continue to listen for further announcements, which we will endeavour to make every five minutes. Please also accept our sincere apologies for the delay and any inconvenience this may have caused you".
SIMPLE SOLUTION: People are silently begging to be told what to do next. If you can lead them to a specific outcome, they'll be putty in your hands! Whether it's instructions to go to a specific toll free number to get more information, or something they have to activate, like a membership number, whatever it is… tell them PRECISELY how to do it.
Web Audio, used correctly, will have a dramatic impact on the way in which your customers respond to you. They'll be so 'stuck' on your website and addicted to your audio messages, that you'll soon be sending out birthday cards to them!
FLASH AUDIO WIZARD has a simple in-built technology that'll give you the website personality you've always dreamed of. It's simple to use. It's easy to get started. Why not get your website 'speaking', today? Just visit www.FlashAudioWizard.com
Copyright 2004 Nick James
Nick James is a UK based direct marketer and product developer. During the last 3 years Nick has sold in excess of ?1 Million of products and services. Subscribe to his Free Tip Of The Week at: www.Nick-James.com New Product: www.FlashAudioWizard.com.
Have you ever wrestled with a set of instructions, but then got so frustrated with it all that you threw them aside in a fluster and tried to figure out how to do it… yourself?
Resulting in…Making a great big mess of it all?
Similarly, if you really want to use Web Audio the right way, the way that WORKS, then you need to know what DOESN'T work.
Here's what many people do, pretty systematically… to hinder their marketing and audio responses:
1. Speaking into the microphone without a care for what they're saying, how they're saying it and, without any regard to who's listening! That's pretty scary. Mumbling along without paying any attention to the small details. It's what could sink the hopes of many… FAST!
SIMPLE SOLUTION - Write out a little script. Then, rehearse it. After that, record it several times. Finally, choose the best of the lot and use it. See, I told you it was pretty simple.
2. Some feel that hiring a 'PROFESSIONAL' or 'DJ', to record the voice audio, is the way to go. Now, for some, that may seem a reasonable way out, but what's likely to happen is that the websites' PERSONALITY loses its authenticity. Somehow, most of us can detect when things seem out of sync. When things seem a little too… SLICK!
SIMPLE SOLUTION - If you really want to get someone else to do the voice audio for you, then make sure they've got a warm, natural personality that shines through in their voice. It'll win people over.
3. Sending the recorded audio message to your website, and then… FORGETTING ABOUT IT! Have you ever dialled a phone number, got an answer machine message that was either way out of date or just plain irrelevant? What an unprofessional image to portray. Well, that's why NOT attending to what's on your messages, could cripple you more than you'd know!
SIMPLE SOLUTION - Keep your audio updated! I'm not saying that you have to micro-manage it and change it every other day. But, keeping your messages fresh, alive and full of valuable, useful and usable information that addresses the needs of your audience… is what'll keep them loyal, attentive and eager to receive your future messages!
4. Leaving your audience mentally floating, not knowing what to do next. Have you ever experienced a scenario similar to this one: Whilst waiting on a train platform, an announcement is made to the waiting passengers as follows,
"due to a fault on the line, please expect further delays".
I'm in no doubt at all that this announcement would have left the passengers feeling concerned, confused and wondering what to do next. What the announcer should have taken the time to add is as follows,
"as we have not received any information from our control centre indicating the expected length of delay, you may like to consider hopping on bus number 19, leaving the bus stop adjacent to the station entrance in 7 minutes time. Otherwise, please continue to listen for further announcements, which we will endeavour to make every five minutes. Please also accept our sincere apologies for the delay and any inconvenience this may have caused you".
SIMPLE SOLUTION: People are silently begging to be told what to do next. If you can lead them to a specific outcome, they'll be putty in your hands! Whether it's instructions to go to a specific toll free number to get more information, or something they have to activate, like a membership number, whatever it is… tell them PRECISELY how to do it.
Web Audio, used correctly, will have a dramatic impact on the way in which your customers respond to you. They'll be so 'stuck' on your website and addicted to your audio messages, that you'll soon be sending out birthday cards to them!
FLASH AUDIO WIZARD has a simple in-built technology that'll give you the website personality you've always dreamed of. It's simple to use. It's easy to get started. Why not get your website 'speaking', today? Just visit www.FlashAudioWizard.com
Copyright 2004 Nick James
Nick James is a UK based direct marketer and product developer. During the last 3 years Nick has sold in excess of ?1 Million of products and services. Subscribe to his Free Tip Of The Week at: www.Nick-James.com New Product: www.FlashAudioWizard.com.
Create your own audio studio for under $100.
by: Quentin Brown
Creating your own audio studio has never been easier. There are so many great products around today that will allow you to produce high quality audio for a fraction of the price it used to cost.
HARDWARE
The first thing you will need is a compatible computer. Today every new computer is already set up with everything you will need. A basic sound card with a mic and line in jack. If you do not have a sound card they are very cheap and you can get a good one from any standard computer shop.
Next you will need a good mic. These come in all sizes and shapes with different configurations however a general all round mic like the Logitech Noise-canceling microphone is fine for beginners. I suggest you get a desk top one to start with as you may want to move into video later and so you wont want a headset in your videos.
Of course you could go up a stage and get a preamp with a professional mic but this will start running into dollars and the whole aim of this article ids to help you get started.
Next you will want to get some cables to connect up your tape recorder and other audio equipment. Again the computer stores now have packs that will connect up pretty well any device into your computer to digitalize your sound.
SOFTWARE - RECORDING
Recording your audio is probably one of the most critical parts of this process and again you can get software that ranges from free to many thousands of dollars. For this exercise I suggest you download the free copy of Audacity. This is an excellent software package that will allow you to record from your mic or any equipment you have.
It provides excellent editing capabilities and also will allow you to edit multiple tracks and then combine them into one single track. For a wuick overview of how to do this you can watch this video.
http://www.msincome.com.au/sound/testaudio.html
Download the software here. http://audacity.sourceforge.net
SOFTWARE - CONVERTING
The next piece of software you will need for your studio is a converting program that will allow you to convert different formats. For example you may have a real audio file and you want to convert it to mp3. dBpoweramp is like the swiss army
knife for the audio industry and will convert just about any file to any other file format.
Convert from one format to another, just about every audio type is supported: mp3, mp4, Windows Media Audio (wma), Ogg Vorbis, AAC, Monkeys Audio, FLAC and many others whilst preserving ID Tags. It will also rip CDs for you.
http://www.dbpoweramp.com/dmc.htm
SOFTWARE - REDUCTION
If you are going to stream an mp3 direct then you may want to recompile the file to a smaller format. RazorLame is a so-called "front-end" for use with LAME. LAME is a great MP3-Encoder: it's very fast, it produces high-quality files, has many advanced features (like Variable Bitrates and Joint-Stereo), and it's open source. Unfortunately, it is a command line utility, and that is where RazorLame comes in: It provides an easy-to-use graphical user-interface which makes MP3-encoding even easier!
The best way to use this software is to get one file and compile in a number of different formats to test the size against quality. Very similar to working with graphics.
http://www.dors.de/razorlame/download.php
SOFTWARE – STREAMING
There are a few different ways of streaming your new audio files. If you have Macromedia products you can simple organize this your self however there are some great third party programs around that will do it all for you at a fraction of the cost.
MP3 SOUND STREAM
This is a simple piece of software that takes any mp3 or wav audio and converts the whole file into a swf file and then attaches a button so that viewers can listen on a web page without needing to download any extra software. This is because the flash plugin is on 98% of computesr and if not it will automatically detect and load the small plugin. This is great for anyone not wanting to get ino all the technical aspects of streaming audio.
You will not need to reduce your files at all with this program as it doers it all for you. This is perfect for anyone wanting to stream one file at a time and wants to do it quickly and efficiently. It will stream even over most modem connections.
http://www.mp3soundstream
MSIJUKEBOX
For people wanting to stream a number of files then msijukebox is a great alternative. This software lets you choose any number of mp3 files and then organizes them using an XML file. By using the above free programs you can significantly reduce the size of these files to save on bandwidth.
Because MSIJukebox streams the actual mp3 you can also have a lot higher quality playback including stereo files. This is much better for those wanting to stream a number of very high quality mp3 audio files.
http://www.msijukebox.com
SUMMARY
So there you have it. A complete studio set up for under $100. Just download all the free software and purchase any of the streaming audio setups that you want. You can then create, edit and manipulate any audio files you like. You will also be able to add these audios to your website.
With the web surfer becoming much more "web savvy" than they were a year ago, they are expecting not only information but an entertaining web experience.
About the Author
Quentin Brown has been helping people add audio to their web sites for the past two years and provides a wealth of knowledge and expertise for those who are technically challenged but want to make use of new technology without spending a fortune. http://www.quentinbrown.com
Creating your own audio studio has never been easier. There are so many great products around today that will allow you to produce high quality audio for a fraction of the price it used to cost.
HARDWARE
The first thing you will need is a compatible computer. Today every new computer is already set up with everything you will need. A basic sound card with a mic and line in jack. If you do not have a sound card they are very cheap and you can get a good one from any standard computer shop.
Next you will need a good mic. These come in all sizes and shapes with different configurations however a general all round mic like the Logitech Noise-canceling microphone is fine for beginners. I suggest you get a desk top one to start with as you may want to move into video later and so you wont want a headset in your videos.
Of course you could go up a stage and get a preamp with a professional mic but this will start running into dollars and the whole aim of this article ids to help you get started.
Next you will want to get some cables to connect up your tape recorder and other audio equipment. Again the computer stores now have packs that will connect up pretty well any device into your computer to digitalize your sound.
SOFTWARE - RECORDING
Recording your audio is probably one of the most critical parts of this process and again you can get software that ranges from free to many thousands of dollars. For this exercise I suggest you download the free copy of Audacity. This is an excellent software package that will allow you to record from your mic or any equipment you have.
It provides excellent editing capabilities and also will allow you to edit multiple tracks and then combine them into one single track. For a wuick overview of how to do this you can watch this video.
http://www.msincome.com.au/sound/testaudio.html
Download the software here. http://audacity.sourceforge.net
SOFTWARE - CONVERTING
The next piece of software you will need for your studio is a converting program that will allow you to convert different formats. For example you may have a real audio file and you want to convert it to mp3. dBpoweramp is like the swiss army
knife for the audio industry and will convert just about any file to any other file format.
Convert from one format to another, just about every audio type is supported: mp3, mp4, Windows Media Audio (wma), Ogg Vorbis, AAC, Monkeys Audio, FLAC and many others whilst preserving ID Tags. It will also rip CDs for you.
http://www.dbpoweramp.com/dmc.htm
SOFTWARE - REDUCTION
If you are going to stream an mp3 direct then you may want to recompile the file to a smaller format. RazorLame is a so-called "front-end" for use with LAME. LAME is a great MP3-Encoder: it's very fast, it produces high-quality files, has many advanced features (like Variable Bitrates and Joint-Stereo), and it's open source. Unfortunately, it is a command line utility, and that is where RazorLame comes in: It provides an easy-to-use graphical user-interface which makes MP3-encoding even easier!
The best way to use this software is to get one file and compile in a number of different formats to test the size against quality. Very similar to working with graphics.
http://www.dors.de/razorlame/download.php
SOFTWARE – STREAMING
There are a few different ways of streaming your new audio files. If you have Macromedia products you can simple organize this your self however there are some great third party programs around that will do it all for you at a fraction of the cost.
MP3 SOUND STREAM
This is a simple piece of software that takes any mp3 or wav audio and converts the whole file into a swf file and then attaches a button so that viewers can listen on a web page without needing to download any extra software. This is because the flash plugin is on 98% of computesr and if not it will automatically detect and load the small plugin. This is great for anyone not wanting to get ino all the technical aspects of streaming audio.
You will not need to reduce your files at all with this program as it doers it all for you. This is perfect for anyone wanting to stream one file at a time and wants to do it quickly and efficiently. It will stream even over most modem connections.
http://www.mp3soundstream
MSIJUKEBOX
For people wanting to stream a number of files then msijukebox is a great alternative. This software lets you choose any number of mp3 files and then organizes them using an XML file. By using the above free programs you can significantly reduce the size of these files to save on bandwidth.
Because MSIJukebox streams the actual mp3 you can also have a lot higher quality playback including stereo files. This is much better for those wanting to stream a number of very high quality mp3 audio files.
http://www.msijukebox.com
SUMMARY
So there you have it. A complete studio set up for under $100. Just download all the free software and purchase any of the streaming audio setups that you want. You can then create, edit and manipulate any audio files you like. You will also be able to add these audios to your website.
With the web surfer becoming much more "web savvy" than they were a year ago, they are expecting not only information but an entertaining web experience.
About the Author
Quentin Brown has been helping people add audio to their web sites for the past two years and provides a wealth of knowledge and expertise for those who are technically challenged but want to make use of new technology without spending a fortune. http://www.quentinbrown.com
Classic Montrose Debut Released on Audio Fidelity’s 24 Karat
by: Keith "MuzikMan" Hannaleck
FOR IMMEDIATE RELEASE
Contact:
Marshall Blonstein
Audio Fidelity
870 East Front Street, #4
Ventura, CA 93001
Telephone: (866) 203-0647
Fax:(805) 648-7552
E-mail: info@audiofidelity.net
Website: www.audiofidelity.net
Ventura, CA--07/12/05--In late 2001, after fifteen years as the main force behind DCC's success, Marshall Blonstein resigned as President and Chairman of The Board of DCC Compact Classics to form Audio Fidelity. He has continued his tremendous success with the label and started his own series of gold disc releases.
Collectors around the world covet the 24 Karat gold discs and there is one available now, that will have rock fans and audiophiles alike licking their chops. The classic rock-metal self-titled Montrose album. Preceding the Montrose release the series kicked off with the Doobie Brothers Minute By Minute and the Faces A Nod Is As Good As A Wink.
The buzz has already started in rock circles. Once people hear the meaty Montrose power chords pounding through their speakers and Sammy Hagar singing lines from “Rock Candy” like “You’re rock candy baby, hot sweet and sticky” again, this classic rock album will most certainly relive all the success it experienced when it was released in 1973.
The lyrics are still smoldering after all these years and so is Ronnie Montrose’s guitar. His legacy holds a lot of weight 32 years later and it is evident that he influenced legions of guitar players with this album.
This 24 Karat Gold discs have a clear and even sound afforded by the meticulous process of sourcing the music from the original master tapes then converting it from analog to digital. Music fans have a lot to look forward to in coming months, Audio Fidelity will be releasing the self-titled Bad Company debut and one of the best from the Deep Purple catalog Who Do We Think We Are.
For More Information on Audio Fidelity Releases: http://www.audiofidelity.net
###
About the Author
Keith "MuzikMan" Hannaleck conducts interviews, writes reviews, biographies, press releases and articles for Independent and Major artists Worldwide. Articles are dispersed on a vast network of websites. Links to sites with great music content are provided on my Homepage and Links Page.
FOR IMMEDIATE RELEASE
Contact:
Marshall Blonstein
Audio Fidelity
870 East Front Street, #4
Ventura, CA 93001
Telephone: (866) 203-0647
Fax:(805) 648-7552
E-mail: info@audiofidelity.net
Website: www.audiofidelity.net
Ventura, CA--07/12/05--In late 2001, after fifteen years as the main force behind DCC's success, Marshall Blonstein resigned as President and Chairman of The Board of DCC Compact Classics to form Audio Fidelity. He has continued his tremendous success with the label and started his own series of gold disc releases.
Collectors around the world covet the 24 Karat gold discs and there is one available now, that will have rock fans and audiophiles alike licking their chops. The classic rock-metal self-titled Montrose album. Preceding the Montrose release the series kicked off with the Doobie Brothers Minute By Minute and the Faces A Nod Is As Good As A Wink.
The buzz has already started in rock circles. Once people hear the meaty Montrose power chords pounding through their speakers and Sammy Hagar singing lines from “Rock Candy” like “You’re rock candy baby, hot sweet and sticky” again, this classic rock album will most certainly relive all the success it experienced when it was released in 1973.
The lyrics are still smoldering after all these years and so is Ronnie Montrose’s guitar. His legacy holds a lot of weight 32 years later and it is evident that he influenced legions of guitar players with this album.
This 24 Karat Gold discs have a clear and even sound afforded by the meticulous process of sourcing the music from the original master tapes then converting it from analog to digital. Music fans have a lot to look forward to in coming months, Audio Fidelity will be releasing the self-titled Bad Company debut and one of the best from the Deep Purple catalog Who Do We Think We Are.
For More Information on Audio Fidelity Releases: http://www.audiofidelity.net
###
About the Author
Keith "MuzikMan" Hannaleck conducts interviews, writes reviews, biographies, press releases and articles for Independent and Major artists Worldwide. Articles are dispersed on a vast network of websites. Links to sites with great music content are provided on my Homepage and Links Page.
Broadcasting Mp3 Audio Via Computer, The Looney Tune World O
by: Sunny Hills
Podcasting Is A New Form Of Fun Stuff
To Do On The Computer.
The Ipod Was Made For Music Downloads,
But The Reality Is That It Has Created
A Launch Of Mini Shows,
That Are Uncut And Cheap To Produce.
Every Event You Can Imagine Is A
Potential Contender As A Reality Radio
Broadcast Show From Rio To Cape Cod,
And From Boston To Broadway.
CB Radio,i.e. Ham Radio, Was Developed
As Radio For The People, But
Now Another Page In The Consumer Notebook
Of Modern History Has Turned.
Any Music Concert Can Become An Mp3,
Whether It’s By Players Like Eminem
& 50cent Or Country Music And
Guitar Songs Dedicated To Andy Griffeth.
Mp3 Audio Can Include A Report From
A Reality TV Show To A Las Vegas Show,
To A Looney Tune Review,
And It Can Range From Humor To Commentaries
On The Weather, Oprah Winfrey & American Idol,
The Titanic, The Da Vinci Code,
Or Even A Live Sex Show In Harmony Hall.
They’re All Now Available As A Downloadable
Music Composition, A Video Or Even A Slide Show
On Your Computer,
And I Wouldn’t Be Surprised If
Some Of These Shows Show Up On Sirius Radio,
XM Radio Or Other Satellite Radio Shows,
Conventional Radio Or Even On TV.
The Ipod Is A Creative Way To Download
Digital Music Automatically Via Computer
Around The Clock, By Virtue Of Podcasting.
This Is Not About Downloading Online Music
Onto Your Computer Via Music File Sharing.
This Is About The Bone Thug Across The Street
Writing A Music Lyric On His Computer
Calling It A Skin Tune
By Frankie J & Lil Jon Luny Mas,
And With No Harmony Or Melody,
Having A Ball, Because Some Stranger
In Central Louisville Looking For
Cheap Music Downloads Records It
To His Mp3 Player While Waiting
For A Pizza Delivery.
The Apple Ipod Is Not A Technology
Whose Life Is Limited To A
Trade Show Display.
It’s In The Hands Of The People.
Podcasting Is Way Bigger Than
Two Way Radio Or Any Online Computer Game,
And It’s Not Limited To The
Ipod Mp3 Player Or Even The Rio Sport
Mp3 Player.
Newer Models Are Creating Competition
And Getting Cheaper, Just Like All
Computer Technology Always Does.
Just Look At The DVD Player.
Ipod Is Getting The Credit,
But Adam Curry, Former Music Video DJ
And MTV Host In The 1980’s,
Is The Central Player In RSS
(Real Simple Syndication).
A Music Download To A Mini Portable
Mp3 Player Is Not New, The Ipod Buzz Is.
Podcasting Is Going To Be Big.
I Feel Lucky To Have Gotten In On It
At An Early Stage,
With My Daily Podcast Sunny Thought Of The Day.
It Supplements My Free Affirmations By E-Mail.
So Now You Have 2 Free Ways To Get
Positive Thinking From Me.
I Was Interviewed Last Month
In The Honolulu Star Bulletin,
Who Told Me I Was The Only Daily Podcaster
In The State Of Hawaii.
Since Then I’ve Found Out I’m One
Of Only A Handful Who Podcast Daily
In The Entire World.
And My Radio Interviews – I Was Interviewed
By Positive Purpose Radio Host Kevin Mcdonald,
On KLAY AM Radio In The Seattle Area,
5 Times – 1 Hour Each – Those Shows
Were All Podcast Internationally, Too.
Welcome To The Future!
It’s Evolving One Day At A Time.
Why Not Hit The Computer Airwaves Yourself?
And Start Podcasting Today!
About The Author
Sunny Hills is The Affirmations Coach (TM). He retired from business and moved to Maui at age 47. His Free Daily Audio Mp3, Streaming Audio and Podcast: "Sunny Thought of the Day" is available at www.SunnyThoughts.com. His Free Daily Positive Thoughts by e-mail are found here -> http://www.sunnythoughts.com/newha105signup.htm
Podcasting Is A New Form Of Fun Stuff
To Do On The Computer.
The Ipod Was Made For Music Downloads,
But The Reality Is That It Has Created
A Launch Of Mini Shows,
That Are Uncut And Cheap To Produce.
Every Event You Can Imagine Is A
Potential Contender As A Reality Radio
Broadcast Show From Rio To Cape Cod,
And From Boston To Broadway.
CB Radio,i.e. Ham Radio, Was Developed
As Radio For The People, But
Now Another Page In The Consumer Notebook
Of Modern History Has Turned.
Any Music Concert Can Become An Mp3,
Whether It’s By Players Like Eminem
& 50cent Or Country Music And
Guitar Songs Dedicated To Andy Griffeth.
Mp3 Audio Can Include A Report From
A Reality TV Show To A Las Vegas Show,
To A Looney Tune Review,
And It Can Range From Humor To Commentaries
On The Weather, Oprah Winfrey & American Idol,
The Titanic, The Da Vinci Code,
Or Even A Live Sex Show In Harmony Hall.
They’re All Now Available As A Downloadable
Music Composition, A Video Or Even A Slide Show
On Your Computer,
And I Wouldn’t Be Surprised If
Some Of These Shows Show Up On Sirius Radio,
XM Radio Or Other Satellite Radio Shows,
Conventional Radio Or Even On TV.
The Ipod Is A Creative Way To Download
Digital Music Automatically Via Computer
Around The Clock, By Virtue Of Podcasting.
This Is Not About Downloading Online Music
Onto Your Computer Via Music File Sharing.
This Is About The Bone Thug Across The Street
Writing A Music Lyric On His Computer
Calling It A Skin Tune
By Frankie J & Lil Jon Luny Mas,
And With No Harmony Or Melody,
Having A Ball, Because Some Stranger
In Central Louisville Looking For
Cheap Music Downloads Records It
To His Mp3 Player While Waiting
For A Pizza Delivery.
The Apple Ipod Is Not A Technology
Whose Life Is Limited To A
Trade Show Display.
It’s In The Hands Of The People.
Podcasting Is Way Bigger Than
Two Way Radio Or Any Online Computer Game,
And It’s Not Limited To The
Ipod Mp3 Player Or Even The Rio Sport
Mp3 Player.
Newer Models Are Creating Competition
And Getting Cheaper, Just Like All
Computer Technology Always Does.
Just Look At The DVD Player.
Ipod Is Getting The Credit,
But Adam Curry, Former Music Video DJ
And MTV Host In The 1980’s,
Is The Central Player In RSS
(Real Simple Syndication).
A Music Download To A Mini Portable
Mp3 Player Is Not New, The Ipod Buzz Is.
Podcasting Is Going To Be Big.
I Feel Lucky To Have Gotten In On It
At An Early Stage,
With My Daily Podcast Sunny Thought Of The Day.
It Supplements My Free Affirmations By E-Mail.
So Now You Have 2 Free Ways To Get
Positive Thinking From Me.
I Was Interviewed Last Month
In The Honolulu Star Bulletin,
Who Told Me I Was The Only Daily Podcaster
In The State Of Hawaii.
Since Then I’ve Found Out I’m One
Of Only A Handful Who Podcast Daily
In The Entire World.
And My Radio Interviews – I Was Interviewed
By Positive Purpose Radio Host Kevin Mcdonald,
On KLAY AM Radio In The Seattle Area,
5 Times – 1 Hour Each – Those Shows
Were All Podcast Internationally, Too.
Welcome To The Future!
It’s Evolving One Day At A Time.
Why Not Hit The Computer Airwaves Yourself?
And Start Podcasting Today!
About The Author
Sunny Hills is The Affirmations Coach (TM). He retired from business and moved to Maui at age 47. His Free Daily Audio Mp3, Streaming Audio and Podcast: "Sunny Thought of the Day" is available at www.SunnyThoughts.com. His Free Daily Positive Thoughts by e-mail are found here -> http://www.sunnythoughts.com/newha105signup.htm
BREAK THROUGH THE CLUTTER WITH AUDIO BANNERS
by: Ronni Rhodes
"A horse is a horse, of course, of course, his name is
Mister Ed!" Do any of you remember that silly jingle
from the television show?
That's not really important anyway. What IS important
is that Ed, the talking horse, was quite a phenomenon
back in the 60's. Ed talked, reasoned and displayed
traits unlike any of his animal brethren.
There is a lesson here, of course. Millions of people
watched Mr. Ed every week just because he WAS
different. And that leads us right smack-dab into a
discussion about your banner advertising campaigns.
Those poor maligned banners. Once the darlings of
Internet advertisers, they've really been getting
bad-rapped lately due to their failure to lure web
surfers into clicking-thru and creating sales. But is
it the fault of the banners or have they become so
ubiquitous that the surfer hardly notices them? Why
don't we make those banners so inviting and
entertaining that users won't be able to click fast
enough?
I think that content providers are too focused on
consumers as "sets of eyeballs." We need to look at
these people first as users and, secondly, as members
of our online audience. And audiences have come to
expect advertising wrapped in a very entertaining
package. An essential part of that package is
streaming audio.
Streaming audio has become a whole new industry for
the Web. As more and more people listen to music
online and web-based radio, advertisers are taking
notice. These listeners, fondly called "streamies,"
are devoted Internet users and active online
shoppers. They are a valuable audience as they're 70
percent more likely to have made an online purchase
than a non-streamie. Arbitron Internet Information
Services says that streamies are quite ready to accept
web advertising in exchange for free programming, and
they're more receptive and influential targets.
How can we begin to use these statistics to leverage
the effectiveness of banner ads?
Java based audio presentations can be fully integrated
into your banner advertising. Why Java based, you
ask? Most important is the fact that no plug-in or
complicated player installation is required on the
part of the viewer. (The "impulse to click" is not
thwarted by the user having to take additional
actions.) The size of Java files are relatively small
as well thereby minimizing the page load issue. And,
because Java is cross platform, you can be comfortable
knowing that the majority of visitors will be able to
enjoy the presentation. Java is versatile and works
well with almost any application.
What can be done with these banners? Audio can be
synchronized with your banner images and text to
deliver eye and ear pleasing messages. Slide shows
can be placed within the banner. Relevant product
information can be imparted quickly and effectively
before the visitor is ever asked to click through to
the website. Special offers and promotions can be
referenced to entice the shopper. No longer are
viewers merely spectators; they are active
participants.
Interactive audio banners provide the consumer with
the ability to listen to more detailed information and
even to initiate the purchaseing function directly from the
banner itself. This really helps to capture that
"impulse" purchaseer right at the time he's most anxious to
purchase. Because it's interactive, a web visitor can
directly respond to it.
The power of audio should not be underestimated.
People would still rather hear about something than
spend time reading or sorting out passing images.
Keep in mind that museums and other institutions have
offered tours for years that are accompanied by audio
scripts designed to educate the visitor yet allowing
the eye to roam freely and absorb the creative on an
individual basis.
Audio banners can also add a personal appeal to the
visitor. Use the banner to tell a story about the
product or service that invokes an emotional
response. Talk about the product's benefits to the
consumer and how the product will improve his
life/work/relationships. Use the banner to whet
people's appetites for additional information. Never
lose sight of the fact that people make purchaseing
decisions based on emotional reasons and design your
banner presentation accordingly.
It is far too early for any of us to dismiss the
banner ad as an idea whose time has past. We have to
step back, take an objective view, and start thinking
about how we can make them more than just billboards.
As the Internet leaves its infancy and enters the
"toddler" stage, we need to remind ourselves that
we're still dealing with a new medium. And that this
new medium is still largely unexplored.
About the Author
Ronni Rhodes is the owner of WBC Imaging, an Internet
company that specializes in web site enhancement
utilizing streaming media technology. With her
husband, Don, a broadcast engineer, they work with
companies to incorporate streaming as part of
successful and meaningful sales and marketing
programs.
Please direct all questions and comments to:
Ronni@wbcimaging.com
520-742-5780
http://www.wbcimaging.com
"A horse is a horse, of course, of course, his name is
Mister Ed!" Do any of you remember that silly jingle
from the television show?
That's not really important anyway. What IS important
is that Ed, the talking horse, was quite a phenomenon
back in the 60's. Ed talked, reasoned and displayed
traits unlike any of his animal brethren.
There is a lesson here, of course. Millions of people
watched Mr. Ed every week just because he WAS
different. And that leads us right smack-dab into a
discussion about your banner advertising campaigns.
Those poor maligned banners. Once the darlings of
Internet advertisers, they've really been getting
bad-rapped lately due to their failure to lure web
surfers into clicking-thru and creating sales. But is
it the fault of the banners or have they become so
ubiquitous that the surfer hardly notices them? Why
don't we make those banners so inviting and
entertaining that users won't be able to click fast
enough?
I think that content providers are too focused on
consumers as "sets of eyeballs." We need to look at
these people first as users and, secondly, as members
of our online audience. And audiences have come to
expect advertising wrapped in a very entertaining
package. An essential part of that package is
streaming audio.
Streaming audio has become a whole new industry for
the Web. As more and more people listen to music
online and web-based radio, advertisers are taking
notice. These listeners, fondly called "streamies,"
are devoted Internet users and active online
shoppers. They are a valuable audience as they're 70
percent more likely to have made an online purchase
than a non-streamie. Arbitron Internet Information
Services says that streamies are quite ready to accept
web advertising in exchange for free programming, and
they're more receptive and influential targets.
How can we begin to use these statistics to leverage
the effectiveness of banner ads?
Java based audio presentations can be fully integrated
into your banner advertising. Why Java based, you
ask? Most important is the fact that no plug-in or
complicated player installation is required on the
part of the viewer. (The "impulse to click" is not
thwarted by the user having to take additional
actions.) The size of Java files are relatively small
as well thereby minimizing the page load issue. And,
because Java is cross platform, you can be comfortable
knowing that the majority of visitors will be able to
enjoy the presentation. Java is versatile and works
well with almost any application.
What can be done with these banners? Audio can be
synchronized with your banner images and text to
deliver eye and ear pleasing messages. Slide shows
can be placed within the banner. Relevant product
information can be imparted quickly and effectively
before the visitor is ever asked to click through to
the website. Special offers and promotions can be
referenced to entice the shopper. No longer are
viewers merely spectators; they are active
participants.
Interactive audio banners provide the consumer with
the ability to listen to more detailed information and
even to initiate the purchaseing function directly from the
banner itself. This really helps to capture that
"impulse" purchaseer right at the time he's most anxious to
purchase. Because it's interactive, a web visitor can
directly respond to it.
The power of audio should not be underestimated.
People would still rather hear about something than
spend time reading or sorting out passing images.
Keep in mind that museums and other institutions have
offered tours for years that are accompanied by audio
scripts designed to educate the visitor yet allowing
the eye to roam freely and absorb the creative on an
individual basis.
Audio banners can also add a personal appeal to the
visitor. Use the banner to tell a story about the
product or service that invokes an emotional
response. Talk about the product's benefits to the
consumer and how the product will improve his
life/work/relationships. Use the banner to whet
people's appetites for additional information. Never
lose sight of the fact that people make purchaseing
decisions based on emotional reasons and design your
banner presentation accordingly.
It is far too early for any of us to dismiss the
banner ad as an idea whose time has past. We have to
step back, take an objective view, and start thinking
about how we can make them more than just billboards.
As the Internet leaves its infancy and enters the
"toddler" stage, we need to remind ourselves that
we're still dealing with a new medium. And that this
new medium is still largely unexplored.
About the Author
Ronni Rhodes is the owner of WBC Imaging, an Internet
company that specializes in web site enhancement
utilizing streaming media technology. With her
husband, Don, a broadcast engineer, they work with
companies to incorporate streaming as part of
successful and meaningful sales and marketing
programs.
Please direct all questions and comments to:
Ronni@wbcimaging.com
520-742-5780
http://www.wbcimaging.com
Boosting Your eBay Auction Profits: Just Add Audio
by: Mike Nalbone
Are You Getting The Highest Possible Profits From Your Ebay Auctions? Here's a tip: Add audio to your auctions.
According to a recent report, adding audio to your eBay auctions could increase bids by as much as 22% over auctions without audio.
A recent trend showing up on a lot of websites is the addition of an audio clip. The clip is a personal message by the author or the website owner encouraging you to take advantage of what they offer.
The psychology behind this technique is really Marketing 101. It's called personalization. An audio clip added to your eBay auction allows you to personally tell the potential bidder about the product. Using your own voice allows you to make contact with the bidder on a personal level that written words cannot. Because, that's what your eBay auction really is...It's just a long written classified ad asking the bidder to make an offer to purchase your item.
Prior to the advent of the telephone the only reliable way to communicate long distance was by writing letters. It was not unusual back then for lovers to write each other daily or weekly. The decline of letter writing is a well documented event that coincides with the advent of the telephone.
With audio you can describe the item, tell the bidder why you are selling it or even communicate with them about your refund policy or provide your contact information. The possibilities are almost unlimited as a way to establish a rapport with the bidder.
But, the most important reason to add audio clips is that it makes it easy to convey excitement and invoke emotion, giving you a really powerful selling-edge.
How to add audio to a web site:
The simplest way is to upload a .wav or Mp3 file to a website and provide a link to the file. When the bidder clicks on the link his or her computer will automatically recognize the file and play it with the audio player on the bidders computer.
There are some drawbacks to this method. If the bidder's computer doesn't recognize the file it won't play. The overall effect is not as professional as it could be and it distracts the bidder. If you are a reasonably tech savvy type you can easily deal with the drawbacks of this approach.
For the rest of us, there are a number of software solutions and websites that will simplify the task of adding audio to our eBay auctions.
Here are two:
Audio Maker Pro - http://audiomaker.thynke.com - (The one I use and recommend)
Sound Streamer - http://soundstreamer.thynke.com - (Less expensive)
Different programs and websites range from charging a one time fee to monthly fees for the use of the program. The good news is that many will let you test them for as little as $1 for a trial basis or let you download a demo version to see how well it will work for you.
Mike Nalbone is an author, editor, publisher and webmaster who earns a living full-time on the Net. For more, exclusive eBay profit tips like this one, visit: http://auction-tips.thynke.com
About the Author
Mike Nalbone is an author, editor, publisher and webmaster who earns a living full-time on the Net. For more, exclusive eBay profit tips like this one, visit: http://auction-tips.thynke.com
Are You Getting The Highest Possible Profits From Your Ebay Auctions? Here's a tip: Add audio to your auctions.
According to a recent report, adding audio to your eBay auctions could increase bids by as much as 22% over auctions without audio.
A recent trend showing up on a lot of websites is the addition of an audio clip. The clip is a personal message by the author or the website owner encouraging you to take advantage of what they offer.
The psychology behind this technique is really Marketing 101. It's called personalization. An audio clip added to your eBay auction allows you to personally tell the potential bidder about the product. Using your own voice allows you to make contact with the bidder on a personal level that written words cannot. Because, that's what your eBay auction really is...It's just a long written classified ad asking the bidder to make an offer to purchase your item.
Prior to the advent of the telephone the only reliable way to communicate long distance was by writing letters. It was not unusual back then for lovers to write each other daily or weekly. The decline of letter writing is a well documented event that coincides with the advent of the telephone.
With audio you can describe the item, tell the bidder why you are selling it or even communicate with them about your refund policy or provide your contact information. The possibilities are almost unlimited as a way to establish a rapport with the bidder.
But, the most important reason to add audio clips is that it makes it easy to convey excitement and invoke emotion, giving you a really powerful selling-edge.
How to add audio to a web site:
The simplest way is to upload a .wav or Mp3 file to a website and provide a link to the file. When the bidder clicks on the link his or her computer will automatically recognize the file and play it with the audio player on the bidders computer.
There are some drawbacks to this method. If the bidder's computer doesn't recognize the file it won't play. The overall effect is not as professional as it could be and it distracts the bidder. If you are a reasonably tech savvy type you can easily deal with the drawbacks of this approach.
For the rest of us, there are a number of software solutions and websites that will simplify the task of adding audio to our eBay auctions.
Here are two:
Audio Maker Pro - http://audiomaker.thynke.com - (The one I use and recommend)
Sound Streamer - http://soundstreamer.thynke.com - (Less expensive)
Different programs and websites range from charging a one time fee to monthly fees for the use of the program. The good news is that many will let you test them for as little as $1 for a trial basis or let you download a demo version to see how well it will work for you.
Mike Nalbone is an author, editor, publisher and webmaster who earns a living full-time on the Net. For more, exclusive eBay profit tips like this one, visit: http://auction-tips.thynke.com
About the Author
Mike Nalbone is an author, editor, publisher and webmaster who earns a living full-time on the Net. For more, exclusive eBay profit tips like this one, visit: http://auction-tips.thynke.com
Boost your web sales with streaming audio
by: Steve Nichols
What do you do with your intranet or internet site once you’ve added words and pictures? How about adding audio as well?
Audio is friendly, direct and ideally suited to getting complex messages across in a short space of time.
It's now getting easier to add audio to the net, thanks to increasing bandwidths and innovative new ways of compressing data.
The problem has been that CD-quality audio has traditionally been the preserve of ISDN- and ADSL-equipped users. Basically, there has been too much data to fit down the pipe.
But, borrowing on the same techniques that are used to compress digital photographic images, it is now possible to compress sound to make it fit down a standard dial-up 56KBps modem line.
The trick is to compress the audio in a way that doesn’t sound offensive to the ear, but can still pass along the line at about 3 kilobytes per second, given that a dial-up modem downloads at about 4-ish kilobytes per second.
The next trick is to use streaming technology that can start to play the audio while it is still downloading. As a long as it is downloads fast enough you don’t get annoying stops and starts. You should also end up with a "buffer". In many cases, the whole audio file will have downloaded long before the user has finished listening to it.
The volume of online streaming audio grew by 118 per cent last year, according to market researchers US-based AccuStream iMedia Research and the top ten internet radio stations received an average of 137.5m tuning hours in the same period, up from 63m in 2003.
Typical audio formats are Real’s Radio Player (as chosen by the BBC), the ubiquitous MP3 (as featured on thousands of youngster’s personal hi-fis) and Macromedia Flash.
MP3SoundStream (http://www.mp3soundstream.com/cgi-bin/cppro/go.cgi?snichols1) uses Flash and works well as 98% of computers already have the Flash plug-in and the rest can easily download it. Flash takes the MP3 file, combines it with an audio controller button and streams it for you off any server, which means low-cost and ease of use.
So once you have the technology in place, what can you record? The answer is anything. Adding audio to an intranet lets you record a weekly message from the CEO or a sales message. Or why not have a weekly news round-up?
The audio can either be recorded straight into your PC via a microphone and soundcard, or recorded on a Minidisc recorder and then digitised into the computer. Once there you can add music, voiceovers, cuts and fades with a program like Adobe Audition or Sony Soundforge. Music can be bought online for just a few pounds and you can even use free audio editing programmes, like Audacity.
What was once the preserve of the BBC and other high-end radio studios is now available on a desktop computer near you - but only if you have the skills to match.
FAQs (291 words)
Q. What is streaming audio?
A. It is audio delivered to your computer that can be listened to while it is still downloading.
Q. What’s the advantage over other audio formats?
A. You don’t get an annoying delay while the whole file downloads.
Q. What do listeners need to have on their computer?
A. A soundcard and speaker(s) or headphones, their normal browser software and a so-called plug-in – a small piece of software that converts the data into sound.
Q. This all sounds expensive. Is it?
A. Not really. You can get free programs to record your sound, a computer microphone costs less than a tenner and there are free audio editing programs available on the net. You then need to convert the audio file to a streaming format, but there is an increasing amount of software available to do that too. You also need to think about a MiniDisc recorder as these have superseded cassette tape for most applications. Royalty-free background and intro music is available on CD and via the web for a small fee.
I recommend MP3SoundStream (http://www.mp3soundstream.com/cgi-bin/cppro/go.cgi?snichols1). Its great, very easy to use and only costs $39.95. Another alternative is Sound Streamer at $34.95 (http://hop.clickbank.net/?snichols/soundstrmr).
Q. What is the quality like?
A. Judge for yourself - visit www.infotechcomms.co.uk/info10.htm and listen to the demonstration programmes. The trick is to get the quality as high as you can, but still make it playable on an average modem-equipped home computer. Once everyone has broadband it will be CD-quality for all.
Q. How do I find out more?
A. There is a great ebook available called Audio C4 (http://hop.clickbank.net/?snichols/audioc4). It only costs $29.95 and is worth its weight in gold. There is a list of useful links at http://www.infotechcomms.co.uk/info11.htm
ENDS
Q. This all sounds expensive - is it?
A. Not really. You can get free programs to record your sound, a computer microphone costs virtually nothing and there are free audio editing programs available on the net. You then need to convert the audio file to a streaming format, but there is an increasing amount of software available to do that too
I recommend MP3SoundStream (http://www.mp3soundstream.com/cgi-bin/cppro/go.cgi?snichols1). Its great, very easy to use and only costs $39.95. Another alternative is Sound Streamer at $34.95 (http://hop.clickbank.net/?snichols/soundstrmr) or Audio Maker Pro (http://hop.clickbank.net/?snichols/audiomkr).
You also need to think about a MiniDisc recorder as these have superseded cassette tape for most applications. Royalty-free background and intro music is available on CD and via the web for a small fee.
Q. How do I find out more?
A. There is a great ebook available called Audio C4. It only costs $29.95 and is worth its weight in gold.
Q. What is the quality like?
A. Judge for yourself - visit www.infotechcomms.co.uk/info10.htm and listen to the demonstration programmes. The trick is to get the quality as high as you can, but still make it playable on an average modem-equipped home computer. Once everyone has broadband it will be CD-quality for all.
About the Author
Steve Nichols is a freelance journalist who runs InfoTech Communications (www.infotechcomms.co.uk). A background in radio means that Steve was ideally placed to take advantage of the arrival of streaming audio via the web.
What do you do with your intranet or internet site once you’ve added words and pictures? How about adding audio as well?
Audio is friendly, direct and ideally suited to getting complex messages across in a short space of time.
It's now getting easier to add audio to the net, thanks to increasing bandwidths and innovative new ways of compressing data.
The problem has been that CD-quality audio has traditionally been the preserve of ISDN- and ADSL-equipped users. Basically, there has been too much data to fit down the pipe.
But, borrowing on the same techniques that are used to compress digital photographic images, it is now possible to compress sound to make it fit down a standard dial-up 56KBps modem line.
The trick is to compress the audio in a way that doesn’t sound offensive to the ear, but can still pass along the line at about 3 kilobytes per second, given that a dial-up modem downloads at about 4-ish kilobytes per second.
The next trick is to use streaming technology that can start to play the audio while it is still downloading. As a long as it is downloads fast enough you don’t get annoying stops and starts. You should also end up with a "buffer". In many cases, the whole audio file will have downloaded long before the user has finished listening to it.
The volume of online streaming audio grew by 118 per cent last year, according to market researchers US-based AccuStream iMedia Research and the top ten internet radio stations received an average of 137.5m tuning hours in the same period, up from 63m in 2003.
Typical audio formats are Real’s Radio Player (as chosen by the BBC), the ubiquitous MP3 (as featured on thousands of youngster’s personal hi-fis) and Macromedia Flash.
MP3SoundStream (http://www.mp3soundstream.com/cgi-bin/cppro/go.cgi?snichols1) uses Flash and works well as 98% of computers already have the Flash plug-in and the rest can easily download it. Flash takes the MP3 file, combines it with an audio controller button and streams it for you off any server, which means low-cost and ease of use.
So once you have the technology in place, what can you record? The answer is anything. Adding audio to an intranet lets you record a weekly message from the CEO or a sales message. Or why not have a weekly news round-up?
The audio can either be recorded straight into your PC via a microphone and soundcard, or recorded on a Minidisc recorder and then digitised into the computer. Once there you can add music, voiceovers, cuts and fades with a program like Adobe Audition or Sony Soundforge. Music can be bought online for just a few pounds and you can even use free audio editing programmes, like Audacity.
What was once the preserve of the BBC and other high-end radio studios is now available on a desktop computer near you - but only if you have the skills to match.
FAQs (291 words)
Q. What is streaming audio?
A. It is audio delivered to your computer that can be listened to while it is still downloading.
Q. What’s the advantage over other audio formats?
A. You don’t get an annoying delay while the whole file downloads.
Q. What do listeners need to have on their computer?
A. A soundcard and speaker(s) or headphones, their normal browser software and a so-called plug-in – a small piece of software that converts the data into sound.
Q. This all sounds expensive. Is it?
A. Not really. You can get free programs to record your sound, a computer microphone costs less than a tenner and there are free audio editing programs available on the net. You then need to convert the audio file to a streaming format, but there is an increasing amount of software available to do that too. You also need to think about a MiniDisc recorder as these have superseded cassette tape for most applications. Royalty-free background and intro music is available on CD and via the web for a small fee.
I recommend MP3SoundStream (http://www.mp3soundstream.com/cgi-bin/cppro/go.cgi?snichols1). Its great, very easy to use and only costs $39.95. Another alternative is Sound Streamer at $34.95 (http://hop.clickbank.net/?snichols/soundstrmr).
Q. What is the quality like?
A. Judge for yourself - visit www.infotechcomms.co.uk/info10.htm and listen to the demonstration programmes. The trick is to get the quality as high as you can, but still make it playable on an average modem-equipped home computer. Once everyone has broadband it will be CD-quality for all.
Q. How do I find out more?
A. There is a great ebook available called Audio C4 (http://hop.clickbank.net/?snichols/audioc4). It only costs $29.95 and is worth its weight in gold. There is a list of useful links at http://www.infotechcomms.co.uk/info11.htm
ENDS
Q. This all sounds expensive - is it?
A. Not really. You can get free programs to record your sound, a computer microphone costs virtually nothing and there are free audio editing programs available on the net. You then need to convert the audio file to a streaming format, but there is an increasing amount of software available to do that too
I recommend MP3SoundStream (http://www.mp3soundstream.com/cgi-bin/cppro/go.cgi?snichols1). Its great, very easy to use and only costs $39.95. Another alternative is Sound Streamer at $34.95 (http://hop.clickbank.net/?snichols/soundstrmr) or Audio Maker Pro (http://hop.clickbank.net/?snichols/audiomkr).
You also need to think about a MiniDisc recorder as these have superseded cassette tape for most applications. Royalty-free background and intro music is available on CD and via the web for a small fee.
Q. How do I find out more?
A. There is a great ebook available called Audio C4. It only costs $29.95 and is worth its weight in gold.
Q. What is the quality like?
A. Judge for yourself - visit www.infotechcomms.co.uk/info10.htm and listen to the demonstration programmes. The trick is to get the quality as high as you can, but still make it playable on an average modem-equipped home computer. Once everyone has broadband it will be CD-quality for all.
About the Author
Steve Nichols is a freelance journalist who runs InfoTech Communications (www.infotechcomms.co.uk). A background in radio means that Steve was ideally placed to take advantage of the arrival of streaming audio via the web.
Boost Your Online Sales with Audio and Video Support
by: Natalie Aranda
Have you ever noticed when you are shopping at most any retail store there is background music being played and if you need help understanding how a product works or need aid in purchasing the correct equipment there is always a person near by to help you?
This is what your ecommerce or online sales website needs to achieve that comfortable atmosphere where visitors to your online store will enjoy shopping. When you make your store online comfortable with audio or video your customers are apt to stay longer on your website and that means a better chance of a sale.
Using audio in the form of quiet listening music will aid in keeping your customers online and enjoying shopping at your ecommerce store. They will feel comfortable and at ease which will allow them to browse your store and purchase.
Another way in which audio on your website can aid in getting you more sales is when you can personally talk about a certain product and how it works, what it does, and just how the item can make their life easier. You will then be transforming your website into the feel of a retail store, with salesmen that offer their help to customers. Your customers will appreciate this extra feature and will also be able to learn about the products through listening instead of just seeing a product on a page.
Go the next step, add a video of how to use the product, how to install, or construct the product and show the many uses on the video of what the product can do for your customers. Now, you not only have a salesperson explaining the product, but you also have a technician showing how to use the product.
People are more apt to purchase products if they can tell that your website has real people behind the pages. Using audio and video will give your website that extra touch and your trustworthiness will go up as well. You will be providing your customers with a nice setting for shopping, a salesperson that can aid them with their purchase and a technician that guide them through the installation process.
Getting started with video editing is very simple.
The basic items you need are a video capture card, video capture software, the software to edit, your computer, storage space on your computer and a camcorder, VCR, or you can display your movie on your computer screen. You may also need MP3 Converter, MP3 Encoder, CD Ripper, and MPEG Encoder.
Using audio and video on your ecommerce website to increase sales is a must. You will be giving the consumer what they want and deserve in our high tech world and they will not have to go to a retail store to have their needs met.
Copyright @2005, 4th Media Corporation
You have permission to publish this article electronically free of charge, as long as the bylines and links in the body of the article and the bylines are included
About the Author
Natalie Aranda is a freelance writer. She's been experimenting with audio & video support on Online Storefront of many ecommerce websites.
Have you ever noticed when you are shopping at most any retail store there is background music being played and if you need help understanding how a product works or need aid in purchasing the correct equipment there is always a person near by to help you?
This is what your ecommerce or online sales website needs to achieve that comfortable atmosphere where visitors to your online store will enjoy shopping. When you make your store online comfortable with audio or video your customers are apt to stay longer on your website and that means a better chance of a sale.
Using audio in the form of quiet listening music will aid in keeping your customers online and enjoying shopping at your ecommerce store. They will feel comfortable and at ease which will allow them to browse your store and purchase.
Another way in which audio on your website can aid in getting you more sales is when you can personally talk about a certain product and how it works, what it does, and just how the item can make their life easier. You will then be transforming your website into the feel of a retail store, with salesmen that offer their help to customers. Your customers will appreciate this extra feature and will also be able to learn about the products through listening instead of just seeing a product on a page.
Go the next step, add a video of how to use the product, how to install, or construct the product and show the many uses on the video of what the product can do for your customers. Now, you not only have a salesperson explaining the product, but you also have a technician showing how to use the product.
People are more apt to purchase products if they can tell that your website has real people behind the pages. Using audio and video will give your website that extra touch and your trustworthiness will go up as well. You will be providing your customers with a nice setting for shopping, a salesperson that can aid them with their purchase and a technician that guide them through the installation process.
Getting started with video editing is very simple.
The basic items you need are a video capture card, video capture software, the software to edit, your computer, storage space on your computer and a camcorder, VCR, or you can display your movie on your computer screen. You may also need MP3 Converter, MP3 Encoder, CD Ripper, and MPEG Encoder.
Using audio and video on your ecommerce website to increase sales is a must. You will be giving the consumer what they want and deserve in our high tech world and they will not have to go to a retail store to have their needs met.
Copyright @2005, 4th Media Corporation
You have permission to publish this article electronically free of charge, as long as the bylines and links in the body of the article and the bylines are included
About the Author
Natalie Aranda is a freelance writer. She's been experimenting with audio & video support on Online Storefront of many ecommerce websites.
Thursday, March 18, 2010
Audio Speaker Systems
by: Hans Dekker
There are many types of speaker systems for different applications. There are car speakers, stereo speakers, surround speakers, and speaker products for home theater systems. The wireless speaker is becoming very popular for home speakers. It allows you to have a speaker system in every room of the house.
More and more people are using their computer as their home entertainment center, so computer speakers are a popular consumer item. By connecting your speaker system to your computer, you computer speakers can be used for listening to music and for watching movies.
Other popular speaker products include car speakers. A car speaker system often includes a subwoofer for fabulous sound on the road. Audio speakers for your car are specially designed for the unique characteristics of a car interior, and so are different from audio speakers that are used in the house.
People who want audio in all parts of the house are finding that ceiling speakers are excellent speaker products. These audio speakers are easy to install and are convenient way to have a house wide speaker system. Quality can vary greatly on ceiling audio speakers, so for music, you want a good-quality speaker system.
Audio speakers for the home should be able to reproduce the full frequency range without distortion. A good-quality speaker system can enhance your enjoyment but listening to music, so purchaseing the best quality speaker products you can afford is a good investment.
A speaker system is made up of several different components. Most audio speakers have a woofer and a tweeter, and high-quality audio speakers will often have a midrange speaker and perhaps an extra woofer for low-frequency sounds. Computer speakers are usually small, although larger surround sound computer speakers are becoming more common.
Each speaker system has its own special sound, so it's a good idea to listen to many speaker products before choosing audio speakers that you like.
About the Author
Hans is owner of Audio Equipment Reviews
There are many types of speaker systems for different applications. There are car speakers, stereo speakers, surround speakers, and speaker products for home theater systems. The wireless speaker is becoming very popular for home speakers. It allows you to have a speaker system in every room of the house.
More and more people are using their computer as their home entertainment center, so computer speakers are a popular consumer item. By connecting your speaker system to your computer, you computer speakers can be used for listening to music and for watching movies.
Other popular speaker products include car speakers. A car speaker system often includes a subwoofer for fabulous sound on the road. Audio speakers for your car are specially designed for the unique characteristics of a car interior, and so are different from audio speakers that are used in the house.
People who want audio in all parts of the house are finding that ceiling speakers are excellent speaker products. These audio speakers are easy to install and are convenient way to have a house wide speaker system. Quality can vary greatly on ceiling audio speakers, so for music, you want a good-quality speaker system.
Audio speakers for the home should be able to reproduce the full frequency range without distortion. A good-quality speaker system can enhance your enjoyment but listening to music, so purchaseing the best quality speaker products you can afford is a good investment.
A speaker system is made up of several different components. Most audio speakers have a woofer and a tweeter, and high-quality audio speakers will often have a midrange speaker and perhaps an extra woofer for low-frequency sounds. Computer speakers are usually small, although larger surround sound computer speakers are becoming more common.
Each speaker system has its own special sound, so it's a good idea to listen to many speaker products before choosing audio speakers that you like.
About the Author
Hans is owner of Audio Equipment Reviews
Audio On The Web - How To Do It With Ease
by: David Hooper
It always amazes me at how many bands and musicians don't have audio on their web sites. Doing so increases sales of your album and makes it easier to get people to come out to gigs, so why wouldn't you?
There are usually two reasons:
1. People are scared to giveaway their music because "people don't purchase what they get for free."
This isn't true and the best example I can think of to illustrate the point is bottled water. People can get water for free, of basically free, but they pay a premium to have it in a nice container.
Why wouldn't they do the same with your music?
2. People don't have the technical skills to do it.
If this applies to you, get Audio Generator because you simply upload your music to their servers, they give you a snippet of HTML to add to your site, and you'll be up and running within a couple of minutes.
Another great thing about Audio Generator is that you can call in a message via telephone and then send out an "audio greeting" to your mailing list. This is VERY powerful for getting people to take action.
For example, you could record a message which said, "Hey, this is Dan from Band X and we're playing tomorrow night at Club Z. Mention this message and I'll purchase you a beer."
Whatever... You get the idea.
Audio is a powerful way to strengthen your relationship with your audience.
Thanks to Music Business Radio and the audio books I've released, a lot of people know what my voice sounds like, but before I had all of this, I had to work twice as hard by hitting people face-to-face.
Don't work so hard! Use technology to help you create and expand your customer relationships.
And speaking of voice stuff, I highly recommend Audio C4. This book has excellent instruction on how to create audio messages that sell. In addition, you'll come off like top voice talent, rather than some guy who has never spoken to a crowd before.
About the Author
David Hooper is the founder of Kathode Ray Music, an artist development organization specializing in promotion and marketing of independent musicians and bands. Visit http://WWW.MAJOR-RECORD-LABELS.COM/ for more tips and hints for musicians, bands, and songwriters.
It always amazes me at how many bands and musicians don't have audio on their web sites. Doing so increases sales of your album and makes it easier to get people to come out to gigs, so why wouldn't you?
There are usually two reasons:
1. People are scared to giveaway their music because "people don't purchase what they get for free."
This isn't true and the best example I can think of to illustrate the point is bottled water. People can get water for free, of basically free, but they pay a premium to have it in a nice container.
Why wouldn't they do the same with your music?
2. People don't have the technical skills to do it.
If this applies to you, get Audio Generator because you simply upload your music to their servers, they give you a snippet of HTML to add to your site, and you'll be up and running within a couple of minutes.
Another great thing about Audio Generator is that you can call in a message via telephone and then send out an "audio greeting" to your mailing list. This is VERY powerful for getting people to take action.
For example, you could record a message which said, "Hey, this is Dan from Band X and we're playing tomorrow night at Club Z. Mention this message and I'll purchase you a beer."
Whatever... You get the idea.
Audio is a powerful way to strengthen your relationship with your audience.
Thanks to Music Business Radio and the audio books I've released, a lot of people know what my voice sounds like, but before I had all of this, I had to work twice as hard by hitting people face-to-face.
Don't work so hard! Use technology to help you create and expand your customer relationships.
And speaking of voice stuff, I highly recommend Audio C4. This book has excellent instruction on how to create audio messages that sell. In addition, you'll come off like top voice talent, rather than some guy who has never spoken to a crowd before.
About the Author
David Hooper is the founder of Kathode Ray Music, an artist development organization specializing in promotion and marketing of independent musicians and bands. Visit http://WWW.MAJOR-RECORD-LABELS.COM/ for more tips and hints for musicians, bands, and songwriters.
Audio Marketing Comes of Age: Educate First and Sales Will F
by: Bill Platt
"Podcasting" is one of the newest and most popular marketing formats that have taken a strong foothold on the internet over the last several months. The word "podcasting" is actually a derivative of Apple's "iPod" and "broadcasting". It actually refers to the ability of RSS 2.0 to automatically deliver audio and video files over the internet by subscription.
Often times, podcasts are actually delivered via MP3 files that can be played from an iPod, a MP3 player, or a home computer. You can learn more about this technology here:
http://en.wikipedia.org/wiki/Podcasting
http://www.ipodder.org/whatIsPodcasting
http://www.itgarage.com/node/462
Ironically, a couple months ago, I had done a telephone interview. All of the people listening to the show dialed up into a remotely hosted phone bank to listen to the show. Although that program was delivered through a standard telephone system, a few listeners who later contacted me had said that he heard my "podcast". It seems a lot of people automatically applied that term to the phone interview, although the interview was not available in a computer format or even accessible from a computer.
A BIG FAN OF TALK TELEVISION AND RADIO
I have always been a huge fan of talk radio and talk shows. I still am.
When my wife is not in the room, I listen to lots of educational television and political talk shows. When my wife is not in the car, I primarily listen to AM radio. My primary focus in the car is politics and news, unless it is late at night and then it is Art Bell I listen to the most.
Of course, my wife hates that kind of thing, so that is why I only listen to it when she is not around and when she is asleep. I would rather enjoy the show than to listen to her nag about why I listen to that "crap". ;-)
LOOKING TO THE HORIZON
I have always felt that there would be a place in internet marketing for content delivered via an audio format.
Back in early 2000, I had explored the possibility of bringing some of my own content to the internet in a streaming audio format. Unfortunately, at that time, I really did not have the time or resources to seriously pursue the idea. I was forced to shelf the idea in 2000, because of the high cost of the bandwidth required for delivery of streaming audio programming via the internet.
By the end of 2004, "podcasting" had come of age, and marketers the world over were offering audio formatted business information online. I guess that five years ago, I was just a bit ahead of the curve.
AUDIO PROGRAMMING IS STILL A GOOD SELL
Like I mentioned before, a couple of months ago, I had done a live telephone interview with a mentoring program, and we had several hundred listeners to the program. From that one interview, I managed to pick up a couple of thousand in new business and several new and regular clients, and that was a really small listening audience.
All I can say about that event is that it sold me on the idea of using audio programming to sell my online services.
SOME PRODUCTS AND SERVICES CANNOT BE SOLD DOOR-TO-DOOR
I am in a unique business. Often times when I speak with people, who are not running an online business, they will ask me what it is that I do exactly. Here is where the challenge enters the equation.
You may have never logged onto the internet or you may be a regular internet user, but if you are not engaged in the business of selling goods and services online, you may not understand my service. I can't tell you how often I talk to non-marketers and get a blank stare when I try to explain my business to them. Even my wife's aunt and uncle get the "deer in the headlights look" when I try to explain to them the nature of my business. He runs a successful offline business, but it does not bring him any closer to an understanding of my business model.
Many of you who know me, understand precisely what it is that I do and can understand why I make a good living doing it. You can understand the value offered to my clients through my business model.
Those of you who don't know me do need to understand a bit more about me before I continue.
At this very moment, you are either looking at someone's website or reading their online newsletter, and you are reading this article that I have made available for free to publishers and webmasters.
In this article, it is my goal first to educate you about something of interest to "you". My hope is that when you get to the end of the article, you will be quite taken with me, and you will want to know more about me. Then, when you read the About the Author information at the bottom of this article, and you will visit my website and review my products and services with interest.
That makes sense, right? You have come farther than most people I talk to about my business model.
With my primary service, I am the "go-to man" for getting your articles delivered to the highest numbers of publishers and webmasters who are interested in finding content that they can use with their ezines and websites.
EDUCATE FIRST, AND SALES WILL FOLLOW
When using free-reprint articles to market your online business, you are often more successful in getting your article reprinted and in getting traffic to your website, if you take the attitude of educating your reader above all else. If you get lost on the idea that you are using this promotion method to promote your business, then you will have missed the key to your success.
Remember what I said above, "it is my goal first to educate you about something of interest to you." You are the reader, and you will only be willing to read what I have written, if I am providing information to you that is of interest to "you".
Many marketers make the mistake of thinking their article is intended to sell their products or services, instead of themselves.
When you are willing to address the concerns of the reader above all else, then you will have provided a service of value to your reader. In doing so, you sell your reader on "you". And, your About the Author information serves as the teaser/lead/ad to take your reader to your website, where you will get the chance to sell your reader on your business, products and services.
Educate your reader first, and sales will follow.
This system works for hundreds of my clients and for myself.
THE LONG FORM, PERSONAL, INTERVIEW
When most people think about radio advertising, they think about 30-second and 60-second ads. This is fine for people who sells cars, hot tubs, groceries, and other products that are already well-understood by the listening audience.
But, if your business were like mine --- difficult for the average person to understand, then a 30- or 60-second radio spot would be a total waste of your advertising budget!
On the other hand, it would be different if I could get 15, 30 or 60 minutes to explain to my listeners what my business is and how it would be beneficial for the listener to use it for the promotion of their own business, then I would have a good chance of getting my listener's business.
In my phone interview, we actually spent one hour and twenty minutes talking, and that interview generated a couple thousand dollars in new business. It was the most profitable one hour and twenty minutes I had ever spent.
Can you imagine how much more business I would have picked up if the audience were coast-to-coast, and I was reaching hundreds of thousands of listeners instead of hundreds of listeners? And, can you imagine how much more business I could have generated from that interview, if it had been simulcast live on the internet and archived in MP3 format for me to make available later to visitors to my website?
I can imagine... That is why I got so excited when I was able to strike a deal with a nationally known, radio personality to make this kind of service available to my clients. To learn more about this opportunity to promote your business through a nationally syndicated, business radio talk show, using the long form interview, then continue reading here: http://thephantomwriters.com/redir/radio
About the author:
Do you write articles to promote your online business? Through his article distribution services, Bill Platt can deliver your articles to 17,000+ publishers & webmasters eager for fresh, good quality content. http://thePhantomWriters.com- Bill can save you time and frustration & help you to reach more publishers than you can reach on your own. When you visit, be sure to use his contact form to ask about the possibility of having them Edit or Write your articles for you. 1650+ articles archived for easy reprint.
"Podcasting" is one of the newest and most popular marketing formats that have taken a strong foothold on the internet over the last several months. The word "podcasting" is actually a derivative of Apple's "iPod" and "broadcasting". It actually refers to the ability of RSS 2.0 to automatically deliver audio and video files over the internet by subscription.
Often times, podcasts are actually delivered via MP3 files that can be played from an iPod, a MP3 player, or a home computer. You can learn more about this technology here:
http://en.wikipedia.org/wiki/Podcasting
http://www.ipodder.org/whatIsPodcasting
http://www.itgarage.com/node/462
Ironically, a couple months ago, I had done a telephone interview. All of the people listening to the show dialed up into a remotely hosted phone bank to listen to the show. Although that program was delivered through a standard telephone system, a few listeners who later contacted me had said that he heard my "podcast". It seems a lot of people automatically applied that term to the phone interview, although the interview was not available in a computer format or even accessible from a computer.
A BIG FAN OF TALK TELEVISION AND RADIO
I have always been a huge fan of talk radio and talk shows. I still am.
When my wife is not in the room, I listen to lots of educational television and political talk shows. When my wife is not in the car, I primarily listen to AM radio. My primary focus in the car is politics and news, unless it is late at night and then it is Art Bell I listen to the most.
Of course, my wife hates that kind of thing, so that is why I only listen to it when she is not around and when she is asleep. I would rather enjoy the show than to listen to her nag about why I listen to that "crap". ;-)
LOOKING TO THE HORIZON
I have always felt that there would be a place in internet marketing for content delivered via an audio format.
Back in early 2000, I had explored the possibility of bringing some of my own content to the internet in a streaming audio format. Unfortunately, at that time, I really did not have the time or resources to seriously pursue the idea. I was forced to shelf the idea in 2000, because of the high cost of the bandwidth required for delivery of streaming audio programming via the internet.
By the end of 2004, "podcasting" had come of age, and marketers the world over were offering audio formatted business information online. I guess that five years ago, I was just a bit ahead of the curve.
AUDIO PROGRAMMING IS STILL A GOOD SELL
Like I mentioned before, a couple of months ago, I had done a live telephone interview with a mentoring program, and we had several hundred listeners to the program. From that one interview, I managed to pick up a couple of thousand in new business and several new and regular clients, and that was a really small listening audience.
All I can say about that event is that it sold me on the idea of using audio programming to sell my online services.
SOME PRODUCTS AND SERVICES CANNOT BE SOLD DOOR-TO-DOOR
I am in a unique business. Often times when I speak with people, who are not running an online business, they will ask me what it is that I do exactly. Here is where the challenge enters the equation.
You may have never logged onto the internet or you may be a regular internet user, but if you are not engaged in the business of selling goods and services online, you may not understand my service. I can't tell you how often I talk to non-marketers and get a blank stare when I try to explain my business to them. Even my wife's aunt and uncle get the "deer in the headlights look" when I try to explain to them the nature of my business. He runs a successful offline business, but it does not bring him any closer to an understanding of my business model.
Many of you who know me, understand precisely what it is that I do and can understand why I make a good living doing it. You can understand the value offered to my clients through my business model.
Those of you who don't know me do need to understand a bit more about me before I continue.
At this very moment, you are either looking at someone's website or reading their online newsletter, and you are reading this article that I have made available for free to publishers and webmasters.
In this article, it is my goal first to educate you about something of interest to "you". My hope is that when you get to the end of the article, you will be quite taken with me, and you will want to know more about me. Then, when you read the About the Author information at the bottom of this article, and you will visit my website and review my products and services with interest.
That makes sense, right? You have come farther than most people I talk to about my business model.
With my primary service, I am the "go-to man" for getting your articles delivered to the highest numbers of publishers and webmasters who are interested in finding content that they can use with their ezines and websites.
EDUCATE FIRST, AND SALES WILL FOLLOW
When using free-reprint articles to market your online business, you are often more successful in getting your article reprinted and in getting traffic to your website, if you take the attitude of educating your reader above all else. If you get lost on the idea that you are using this promotion method to promote your business, then you will have missed the key to your success.
Remember what I said above, "it is my goal first to educate you about something of interest to you." You are the reader, and you will only be willing to read what I have written, if I am providing information to you that is of interest to "you".
Many marketers make the mistake of thinking their article is intended to sell their products or services, instead of themselves.
When you are willing to address the concerns of the reader above all else, then you will have provided a service of value to your reader. In doing so, you sell your reader on "you". And, your About the Author information serves as the teaser/lead/ad to take your reader to your website, where you will get the chance to sell your reader on your business, products and services.
Educate your reader first, and sales will follow.
This system works for hundreds of my clients and for myself.
THE LONG FORM, PERSONAL, INTERVIEW
When most people think about radio advertising, they think about 30-second and 60-second ads. This is fine for people who sells cars, hot tubs, groceries, and other products that are already well-understood by the listening audience.
But, if your business were like mine --- difficult for the average person to understand, then a 30- or 60-second radio spot would be a total waste of your advertising budget!
On the other hand, it would be different if I could get 15, 30 or 60 minutes to explain to my listeners what my business is and how it would be beneficial for the listener to use it for the promotion of their own business, then I would have a good chance of getting my listener's business.
In my phone interview, we actually spent one hour and twenty minutes talking, and that interview generated a couple thousand dollars in new business. It was the most profitable one hour and twenty minutes I had ever spent.
Can you imagine how much more business I would have picked up if the audience were coast-to-coast, and I was reaching hundreds of thousands of listeners instead of hundreds of listeners? And, can you imagine how much more business I could have generated from that interview, if it had been simulcast live on the internet and archived in MP3 format for me to make available later to visitors to my website?
I can imagine... That is why I got so excited when I was able to strike a deal with a nationally known, radio personality to make this kind of service available to my clients. To learn more about this opportunity to promote your business through a nationally syndicated, business radio talk show, using the long form interview, then continue reading here: http://thephantomwriters.com/redir/radio
About the author:
Do you write articles to promote your online business? Through his article distribution services, Bill Platt can deliver your articles to 17,000+ publishers & webmasters eager for fresh, good quality content. http://thePhantomWriters.com- Bill can save you time and frustration & help you to reach more publishers than you can reach on your own. When you visit, be sure to use his contact form to ask about the possibility of having them Edit or Write your articles for you. 1650+ articles archived for easy reprint.
Audio and E-book Opportunties
by: Ruth Marlene Friesen
I joined a Christian Writers' Group a few weeks ago,
and the email exchanges of those members is quite
exhilarating. Browsing and skimming them last night I
came to one where a writer who has vision trouble and
can't read regular print books challenged the others
to produce more e-books.
E-books are read on the computer, and the greatest
thing about them, as I've discovered myself, is that
one can enlarge the text so it is easier to read. For
those who find even that too difficult, it is possible
to get software in your computer which will read the
text to you. I'm not sure how digital it sounds, but
I believe in many places that software is free to any
who are legally defined as blind.
What shocked me about the exchange was that a number
of writers had admitted a bias against e-books when
this other member first asked who all offered their
books in this form. The mindset still seems to be, a
book is not really published until it comes out in
paperback or hardcover.
I confess I've learned too, that fiction doesn't sell
as an ebook yet, though all kinds of marketing manuals
and self-help books do.
Fortunately, when this writer explained herself, the
others rallied around with offers to help out. One
said she'd gladly offer her books to be read on tape
if anyone could be found to do it. Another urged that
we all consider producing our books in digital at the
same time as in print.
Thinking about all this today, I suddenly see wide
open doors of opportunity for ministry and perhaps a
business.
Here in Canada, I believe the Canadian National
Institute for the Blind (CNIB) is on the lookout for
volunteers to read books on tape. They have a lending
library by mail. The US has similar organizations.
All you would need is a good clear voice for reading
without stammering or hesitation, and with a lively,
instead of monotone voice. It wouldn't matter if you
sat in a wheelchair, or had no use of arms and legs.
The same reading could be put on tape or CD. Besides
the audio, the CD might have a graphics or flash
movie version as well.
If you know, or could learn some web design skills,
you could volunteer or make small paying arrangements
with various authors to turn their books into e-books.
If they have a website they might be happy to pay you
a small commission on each downloadable copy sold
alongside of their print book.
If they don't have a website - guess what - you have
the skill, so offer to build that author a simple one
or two page website to sell her books. All it needs
to be is a terrific sales letter with ordering links
at the bottom. You'd think the writer could write up
that effective sales letter, right? You'd just copy
and paste it into the web page.
Should it happen that you have more advanced skills,
or they grow on you, why not set up a library, or
bookstore of ebooks? Market it specifically to those
who need the benefit of being able to read a book on
their computer.
Hey-hey, before too long even those with 20-20 vision
will come snooping around, praising the advantages of
digital books. You'll be a trend-setter.
The whole publishing world is like it's just had an
earthquake, and the after-shocks haven't all hit yet.
The dust hasn't settled on all the changes coming.
Be a Mover and a Shaker.
About the Author
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
Ruth Marlene Friesen, makes friends everywhere,
just like her alter ego, the heroine of her novel,
Ruthe's Secret Roses. Discover the secrets of
intentional friendship that transforms lives
at http://Ruthes-SecretRoses.com. Subscribe to
RoseBouquet to drink refreshing rose dew!
mailto:RoseBouquet-subscribe@yahoogroups.com
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
[Article may be reprinted only with resource box].
I joined a Christian Writers' Group a few weeks ago,
and the email exchanges of those members is quite
exhilarating. Browsing and skimming them last night I
came to one where a writer who has vision trouble and
can't read regular print books challenged the others
to produce more e-books.
E-books are read on the computer, and the greatest
thing about them, as I've discovered myself, is that
one can enlarge the text so it is easier to read. For
those who find even that too difficult, it is possible
to get software in your computer which will read the
text to you. I'm not sure how digital it sounds, but
I believe in many places that software is free to any
who are legally defined as blind.
What shocked me about the exchange was that a number
of writers had admitted a bias against e-books when
this other member first asked who all offered their
books in this form. The mindset still seems to be, a
book is not really published until it comes out in
paperback or hardcover.
I confess I've learned too, that fiction doesn't sell
as an ebook yet, though all kinds of marketing manuals
and self-help books do.
Fortunately, when this writer explained herself, the
others rallied around with offers to help out. One
said she'd gladly offer her books to be read on tape
if anyone could be found to do it. Another urged that
we all consider producing our books in digital at the
same time as in print.
Thinking about all this today, I suddenly see wide
open doors of opportunity for ministry and perhaps a
business.
Here in Canada, I believe the Canadian National
Institute for the Blind (CNIB) is on the lookout for
volunteers to read books on tape. They have a lending
library by mail. The US has similar organizations.
All you would need is a good clear voice for reading
without stammering or hesitation, and with a lively,
instead of monotone voice. It wouldn't matter if you
sat in a wheelchair, or had no use of arms and legs.
The same reading could be put on tape or CD. Besides
the audio, the CD might have a graphics or flash
movie version as well.
If you know, or could learn some web design skills,
you could volunteer or make small paying arrangements
with various authors to turn their books into e-books.
If they have a website they might be happy to pay you
a small commission on each downloadable copy sold
alongside of their print book.
If they don't have a website - guess what - you have
the skill, so offer to build that author a simple one
or two page website to sell her books. All it needs
to be is a terrific sales letter with ordering links
at the bottom. You'd think the writer could write up
that effective sales letter, right? You'd just copy
and paste it into the web page.
Should it happen that you have more advanced skills,
or they grow on you, why not set up a library, or
bookstore of ebooks? Market it specifically to those
who need the benefit of being able to read a book on
their computer.
Hey-hey, before too long even those with 20-20 vision
will come snooping around, praising the advantages of
digital books. You'll be a trend-setter.
The whole publishing world is like it's just had an
earthquake, and the after-shocks haven't all hit yet.
The dust hasn't settled on all the changes coming.
Be a Mover and a Shaker.
About the Author
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
Ruth Marlene Friesen, makes friends everywhere,
just like her alter ego, the heroine of her novel,
Ruthe's Secret Roses. Discover the secrets of
intentional friendship that transforms lives
at http://Ruthes-SecretRoses.com. Subscribe to
RoseBouquet to drink refreshing rose dew!
mailto:RoseBouquet-subscribe@yahoogroups.com
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
[Article may be reprinted only with resource box].
Alternatives to Digital Audio
by: Hans Dekker
Although MP3 is the most popular format for encoding music, it is by no means the only one. There are two basic methods for compressing audio – lossless and lossy, and for each of these methods there are many formats.
Lossless compression means that none of the audio data is removed during compression. Lossy compression means that audio data is permanently removed from the audio file. Lossy compression results in smaller files, but there is no way to rebuild the audio data to its original format. MP3 is an example of lossy compression.
Lossy Compression Formats
There are many alternatives to MP3 when it comes to encoding audio files. Microsoft reportedly developed the WMA format to avoid the licensing costs associated with MP3. WMA files can be played with the Windows Media Player that is included with the Windows operating system as well as many other audio players. It features similar encoding rates to MP3 and similar file sizes.
AAC (Advanced Audio Coding) is the format preferred by Apple and is used for its popular iTunes and iPod products. AAC files can be smaller than MP3 files because it uses more efficient encoding technology. A 96 kpbs AAC file is similar in sound quality to a 128 kbps MP3 file.
Ogg Vorbis is another type of lossy compression and uses .OGG as the file extension. It is an open-source product and unlike MP3, there are no patent restrictions on its use.
Lossless Compression
For the audio purist who insists on the best quality sound possible, lossless compression offers CD quality sound. The tradeoff is larger files sizes – while MP3 can compress audio in the range of 80% - 90%, lossless compression typically compresses the file by half.
Popular lossless formats include FLAC, Monkey’s Audio, and SHN (Shorten). These formats are supported by many audio players and are popular for archiving CD collections as well as for trading music.
About the author:
Hans is editor of the Audio Howto Section of the Selected Audio Review Guide
Although MP3 is the most popular format for encoding music, it is by no means the only one. There are two basic methods for compressing audio – lossless and lossy, and for each of these methods there are many formats.
Lossless compression means that none of the audio data is removed during compression. Lossy compression means that audio data is permanently removed from the audio file. Lossy compression results in smaller files, but there is no way to rebuild the audio data to its original format. MP3 is an example of lossy compression.
Lossy Compression Formats
There are many alternatives to MP3 when it comes to encoding audio files. Microsoft reportedly developed the WMA format to avoid the licensing costs associated with MP3. WMA files can be played with the Windows Media Player that is included with the Windows operating system as well as many other audio players. It features similar encoding rates to MP3 and similar file sizes.
AAC (Advanced Audio Coding) is the format preferred by Apple and is used for its popular iTunes and iPod products. AAC files can be smaller than MP3 files because it uses more efficient encoding technology. A 96 kpbs AAC file is similar in sound quality to a 128 kbps MP3 file.
Ogg Vorbis is another type of lossy compression and uses .OGG as the file extension. It is an open-source product and unlike MP3, there are no patent restrictions on its use.
Lossless Compression
For the audio purist who insists on the best quality sound possible, lossless compression offers CD quality sound. The tradeoff is larger files sizes – while MP3 can compress audio in the range of 80% - 90%, lossless compression typically compresses the file by half.
Popular lossless formats include FLAC, Monkey’s Audio, and SHN (Shorten). These formats are supported by many audio players and are popular for archiving CD collections as well as for trading music.
About the author:
Hans is editor of the Audio Howto Section of the Selected Audio Review Guide
Adding audio to your web site
by: Steve Nichols
What do you do with your intranet or internet site once you’ve added words and pictures? How about adding audio as well?
Audio is friendly, direct and ideally suited to getting complex messages across in a short space of time.
It's now getting easier to add audio to the net, thanks to increasing bandwidths and innovative new ways of compressing data.
The problem has been that CD-quality audio has traditionally been the preserve of ISDN- and ADSL-equipped users. Basically, there has been too much data to fit down the pipe.
But, borrowing on the same techniques that are used to compress digital photographic images, it is now possible to compress sound to make it fit down a standard dial-up 56KBps modem line.
The trick is to compress the audio in a way that doesn’t sound offensive to the ear, but can still pass along the line at about 3 kilobytes per second, given that a dial-up modem downloads at about 4-ish kilobytes per second.
The next trick is to use streaming technology that can start to play the audio while it is still downloading. As a long as it is downloads fast enough you don’t get annoying stops and starts. You should also end up with a “buffer”. In many cases, the whole audio file will have downloaded long before the user has finished listening to it.
The volume of online streaming audio grew by 118 per cent last year, according to market researchers US-based AccuStream iMedia Research and the top ten internet radio stations received an average of 137.5m tuning hours in the same period, up from 63m in 2003.
Typical audio formats are Real’s Radio Player (as chosen by the BBC), the ubiquitous MP3 (as featured on thousands of youngster’s personal hi-fis) and Macromedia Flash.
MP3SoundStream (http://www.mp3soundstream.com/cgi-bin/cppro/go.cgi?snichols1)uses Flash and works well as 98% of computers already have the Flash plug-in and the rest can easily download it. Flash takes the MP3 file, combines it with an audio controller button and streams it for you off any server, which means low-cost and ease of use.
So once you have the technology in place, what can you record? The answer is anything. Adding audio to an intranet lets you record a weekly message from the CEO or a sales message. Or why not have a weekly news round-up?
The audio can either be recorded straight into your PC via a microphone and soundcard, or recorded on a Minidisc recorder and then digitised into the computer. Once there you can add music, voiceovers, cuts and fades with a program like Adobe Audition or Sony Soundforge. Music can be bought online for just a few pounds and you can even use free audio editing programmes, like Audacity.
What was once the preserve of the BBC and other high-end radio studios is now available on a desktop computer near you – but only if you have the skills to match.
FAQs (291 words)
Q. What is streaming audio?
A. It is audio delivered to your computer that can be listened to while it is still downloading.
Q. What’s the advantage over other audio formats?
A. You don’t get an annoying delay while the whole file downloads.
Q. What do listeners need to have on their computer?
A. A soundcard and speaker(s) or headphones, their normal browser software and a so-called plug-in – a small piece of software that converts the data into sound.
Q. This all sounds expensive – is it?
A. Not really. You can get free programs to record your sound, a computer microphone costs less than a tenner and there are free audio editing programs available on the net. You then need to convert the audio file to a streaming format, but there is an increasing amount of software available to do that too. You also need to think about a MiniDisc recorder as these have superseded cassette tape for most applications. Royalty-free background and intro music is available on CD and via the web for a small fee.
Q. What is the quality like?
A. Judge for yourself – visit www.infotechcomms.co.uk/info10.htm and listen to the demonstration programmes. The trick is to get the quality as high as you can, but still make it playable on an average modem-equipped home computer. Once everyone has broadband it will be CD-quality for all.
Q. How do I find out more?
A. There is a list of useful links at http://www.infotechcomms.co.uk/info11.htm
ENDS
About the Author
Steve Nichols (steve@infotechcomms.co.uk) runs InfoTech Communications, which specialises in online communications. He has acted as consultant and trainer for many blue-chip companies including Aviva, AWG, Shell, Standard Life, HBOS, BNFL, AstraZeneca, Diageo, Accenture and Australia New Zealand Bank.
What do you do with your intranet or internet site once you’ve added words and pictures? How about adding audio as well?
Audio is friendly, direct and ideally suited to getting complex messages across in a short space of time.
It's now getting easier to add audio to the net, thanks to increasing bandwidths and innovative new ways of compressing data.
The problem has been that CD-quality audio has traditionally been the preserve of ISDN- and ADSL-equipped users. Basically, there has been too much data to fit down the pipe.
But, borrowing on the same techniques that are used to compress digital photographic images, it is now possible to compress sound to make it fit down a standard dial-up 56KBps modem line.
The trick is to compress the audio in a way that doesn’t sound offensive to the ear, but can still pass along the line at about 3 kilobytes per second, given that a dial-up modem downloads at about 4-ish kilobytes per second.
The next trick is to use streaming technology that can start to play the audio while it is still downloading. As a long as it is downloads fast enough you don’t get annoying stops and starts. You should also end up with a “buffer”. In many cases, the whole audio file will have downloaded long before the user has finished listening to it.
The volume of online streaming audio grew by 118 per cent last year, according to market researchers US-based AccuStream iMedia Research and the top ten internet radio stations received an average of 137.5m tuning hours in the same period, up from 63m in 2003.
Typical audio formats are Real’s Radio Player (as chosen by the BBC), the ubiquitous MP3 (as featured on thousands of youngster’s personal hi-fis) and Macromedia Flash.
MP3SoundStream (http://www.mp3soundstream.com/cgi-bin/cppro/go.cgi?snichols1)uses Flash and works well as 98% of computers already have the Flash plug-in and the rest can easily download it. Flash takes the MP3 file, combines it with an audio controller button and streams it for you off any server, which means low-cost and ease of use.
So once you have the technology in place, what can you record? The answer is anything. Adding audio to an intranet lets you record a weekly message from the CEO or a sales message. Or why not have a weekly news round-up?
The audio can either be recorded straight into your PC via a microphone and soundcard, or recorded on a Minidisc recorder and then digitised into the computer. Once there you can add music, voiceovers, cuts and fades with a program like Adobe Audition or Sony Soundforge. Music can be bought online for just a few pounds and you can even use free audio editing programmes, like Audacity.
What was once the preserve of the BBC and other high-end radio studios is now available on a desktop computer near you – but only if you have the skills to match.
FAQs (291 words)
Q. What is streaming audio?
A. It is audio delivered to your computer that can be listened to while it is still downloading.
Q. What’s the advantage over other audio formats?
A. You don’t get an annoying delay while the whole file downloads.
Q. What do listeners need to have on their computer?
A. A soundcard and speaker(s) or headphones, their normal browser software and a so-called plug-in – a small piece of software that converts the data into sound.
Q. This all sounds expensive – is it?
A. Not really. You can get free programs to record your sound, a computer microphone costs less than a tenner and there are free audio editing programs available on the net. You then need to convert the audio file to a streaming format, but there is an increasing amount of software available to do that too. You also need to think about a MiniDisc recorder as these have superseded cassette tape for most applications. Royalty-free background and intro music is available on CD and via the web for a small fee.
Q. What is the quality like?
A. Judge for yourself – visit www.infotechcomms.co.uk/info10.htm and listen to the demonstration programmes. The trick is to get the quality as high as you can, but still make it playable on an average modem-equipped home computer. Once everyone has broadband it will be CD-quality for all.
Q. How do I find out more?
A. There is a list of useful links at http://www.infotechcomms.co.uk/info11.htm
ENDS
About the Author
Steve Nichols (steve@infotechcomms.co.uk) runs InfoTech Communications, which specialises in online communications. He has acted as consultant and trainer for many blue-chip companies including Aviva, AWG, Shell, Standard Life, HBOS, BNFL, AstraZeneca, Diageo, Accenture and Australia New Zealand Bank.
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